Search results
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Eastman Tritan Product Development and Launch
Raz, Gal; Kraft, Tim; Elias, Allison; Hutchison-Krupat, JeremyCase DARDEN-OM-1540-EService and Operations ManagementIn 2007, Eastman Chemical (Eastman), a global specialty chemicals company based in Kingsport, Tennessee, was set to launch Tritan, Eastman’s latest specialty plastic. The development team was excited about Tritan because it demonstrated heat resistance and durability properties that might allow Eastman to compete in the lucrative polycarbonate plastics market. But the decision had not been made regarding which applications Eastman should target f...Starting at €8.20
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Eastman Tritan - Teaching Note
Raz, Gal; Elias, Allison; Kraft, TimTeaching Note DARDEN-OM-1494TN-EService and Operations ManagementTeaching note for product OM-1494Starting at €0.00
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Chewy.com (A)
Rayport, Jeffrey; Preble, MatthewCase HBS-818079-EService and Operations ManagementIn late 2013, Ryan Cohen, cofounder and CEO of the fast growing online pet food and pet products retailer Chewy.com, has to make a "bet the company decision"-whether to keep working with Chewy's third-party logistics (3PL) provider to fulfill customer orders, or whether to take this critical function in-house. Cohen worries that the company's 3PL will not be able to serve Chewy's customers as it continues to grow, and reaching scale is essential ...Starting at €8.20
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Final Voyage of the Challenger (Spanish Version)
Hauptman, Oscar; Iwaki, GeorgeCase HBS-607S13Service and Operations ManagementProporciona un resumen de los detalles técnicos y organizativos que condujo a la decisión de lanzar el transbordador espacial Challenger, y al accidente subsiguiente. Los detalles de diseño y pruebas hitos del transbordador espacial, con un enfoque en el cohete sólido Booster, ofrecen oportunidades para la gestión de proyectos y análisis de la organización. estructura de gestión de riesgos de la NASA y su uso para el programa del transbordador es...Starting at €8.20
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Encyclopaedia Britannica (A) (Spanish Version)
Rayport, Jeffrey; Gerace, Thomas A.Case HBS-307S15Service and Operations ManagementExamina el crecimiento de la industria editorial de CD-ROM y su impacto en la Enciclopedia Británica Co., que prefirió ignorarlo.Starting at €8.20
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Virtual Vineyards (Spanish version)
Rayport, Jeffrey; Silk, Alvin J.; Gerace, Thomas A.; Klein, Lisa R.Case HBS-317S10Service and Operations ManagementVirtual mercados viñedos vino de pequeños viñedos de California directamente a los consumidores a través de su sitio en la World Wide Web. También facilita el cumplimiento de los pedidos de los clientes. El caso se centra en las formas en que los viñedos virtual proporciona valor a los consumidores finales a través de evaluaciones cofundador accesibles pero informales de Peter Granoff de vinos de las personas y de Internet a través de su electrón...Starting at €8.20
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Eastman Tritan
Raz, Gal; Kraft, Tim; Elias, AllisonCase DARDEN-OM-1494-EService and Operations ManagementThis case is used in Darden's Supply-Chain Operations elective. The field-based case gives supply-chain educators the ability to teach the newsvendor model with pricing under a capacity constraint using real-life decisions. By 2005, Eastman Chemical Company, based in Tennessee, had created a new specialty plastic, Tritan, which demonstrated heat resistance and durability properties that might allow Eastman to compete in the lucrative polycarbonat...Starting at €8.20
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Chevy Volt: Pricing and Capacity Decisions in Response to Government Incentives for the Electric Vehicle Industry
Raz, Gal; Ovchinnikov, Anton S.; Elias, AllisonCase DARDEN-OM-1519-EService and Operations ManagementAt the end of 2013, executives from General Motors (GM) must make decisions about what production capacity and price to allocate to the Chevrolet Volt electric vehicle considering the costs of supply chain shift necessary to make changes in the assembly process. Concerns about battery life, price, and driving range have influenced most consumers' decisions to continue to purchase conventional fuel vehicles despite the U.S. federal government's im...Starting at €8.20
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Chewy.com (B)
Rayport, Jeffrey; Preble, MatthewCase HBS-818105-EService and Operations ManagementCohen and Chewy's other board members decided to fully insource order fulfilment, and commenced building an order fulfilment center near its 3PL partner's facility. As soon as the 3PL learned that Chewy would be managing its own order fulfilment, however, it decided to triple what it charged Chewy to fulfill each order. What should Chewy do?Starting at €5.74
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Motive Communications (Spanish Version)
Rayport, Jeffrey; Iansiti, Marco; Hart, Myra M.; Chan, William; Findsen, FindCase HBS-603S08Service and Operations ManagementLos fundadores de Motive Communications, Inc., una reciente puesta en marcha dedicados a reinventar la cadena de soporte involucrados en la prestación de servicios de apoyo de tecnología de información, poner en marcha un proceso de desarrollo dependían de una amplia retroalimentación del cliente. Como parte de esto, un grupo selecto de "faro clientes" acordó pagar $ 50.000 a participar en la prueba beta - sino como una fecha límite se acercaba, ...Starting at €8.20