Search results
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eBay Partner Network (A)
Edelman, Benjamin; Larkin, Ian I.Case HBS-910008-EService and Operations ManagementeBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale for outsourcing online marketing efforts to independent affiliates. The case presents the history and development of ePN, ePN's importance to eBay, and the mechanics of online affili...Starting at €8.20
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eBay Partner Network (C)
Edelman, Benjamin; Larkin, Ian I.Case HBS-910012-EService and Operations ManagementSupplements the (A) case.Starting at €5.74
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eBay Partner Network (A), (B), (C), and (D), Teaching Note
Edelman, Benjamin; Larkin, Ian I.Teaching Note HBS-910025-EService and Operations ManagementTeaching Note for 910008, 910009, and 910012.Starting at €0.00
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modum.io: Funding a Blockchain-Based Start-Up's Supply Chain Solution, Teaching Note
Huang, Laura; Roeck, Dominik; Murray, Alex; Hofmann, ErikTeaching Note HBS-420007-EService and Operations ManagementTeaching note for case 420006.Starting at €0.00
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modum.io (B): Bidding Farewell to Crypto
Huang, Laura; Enthoven, Maximilian; Murray, Alex; Hofmann, ErikCase HBS-421068-EService and Operations ManagementStarting at €5.74
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modum.io (B): Bidding Farewell to Crypto, Teaching Note
Huang, Laura; Enthoven, Maximilian; Murray, Alex; Hofmann, ErikTeaching Note HBS-421069-EService and Operations ManagementTeaching note for case 421068.Starting at €0.00
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modum.io: Funding a Blockchain-Based Start-Up's Supply Chain Solution
Huang, Laura; Roeck, Dominik; Murray, Alex; Hofmann, ErikCase HBS-420006-EService and Operations ManagementStarting at €8.20
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eBay Partner Network (B)
Edelman, Benjamin; Larkin, Ian I.Case HBS-910009-EService and Operations ManagementSupplements the (A) case.Starting at €5.74