Search results
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Transitioning to a Marketplace Model (Spanish version)
Narayandas, Das; Gupta, Sunil; Tahilyani, RachnaCase HBS-518S12MarketingSachin Bansal and Binny Bansal, co-founders of India's largest e-commerce company, Flipkart, were reviewing the foregoing Facebook post, which had gone viral and received more than 20,000 likes. A third-party seller listed a pair of women's sandals on Flipkart's website at 799 Indian rupees and offered it on promotion at 399. However, upon close examination of the product's display photo, consumers noticed a 399 price tag printed on the strap. Co...Starting at €8.20
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Tata Nano - The People's Car (Spanish version)
Palepu, Krishna G.; Anand, Bharat N.; Tahilyani, RachnaCase HBS-711S33StrategyThe case explores how Tata Motors, India's largest automobile company, developed the Nano, the world's cheapest car. The case focuses on the translation of Ratan Tata's (Chairman of Tata Motors) vision of a safe affordable car for the masses by Ravi Kant, Managing Director of Tata Motors into the Nano Project. The case raises questions around breaking the price - quality barrier and changing existing internal processes to accommodate revolutionar...Starting at €8.20
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Dynamically Balancing Supply and Demand: Driving Innovation to the Core
Skarzynski, Peter; Gibson, RowanBook Chapter HBS-5107BC-EStrategyTo build and sustain a robust innovation capability, your company needs to carefully manage both the supply and demand side of innovation. This chapter describes specific principles and techniques for dynamically managing this important equation. This chapter is excerpted from "Innovation to the Core: A Blueprint for Transforming the Way Your Company Innovates."Starting at €8.20
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Managing and Multiplying Resources: Maximizing the Return on Innovation
Skarzynski, Peter; Gibson, RowanBook Chapter HBS-5109BC-EStrategyWithin most organizations, there are formidable barriers that prevent would-be innovators from getting access to the talent and capital they need to execute their ideas. This chapter looks at examples of companies that have successfully overcome barriers to funding radical innovation by instituting processes that help them effectively manage and multiply available resources. This chapter is excerpted from "Innovation to the Core: A Blueprint for...Starting at €8.20
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Constructing an Innovation Architecture
Skarzynski, Peter; Gibson, RowanBook Chapter HBS-5110BC-EStrategyWhile you need a lot of ideas and experiments to increase your chances of success, you also want your company's innovation efforts to accumulate over time so that you can build a defensible and differentiated competitive position in the marketplace. This chapter explains how your company can effectively build and deploy an innovation architecture to create a powerful strategy for revolutionizing your industry. This chapter is excerpted from "Inn...Starting at €8.20
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Innovating Across the Business Model
Skarzynski, Peter; Gibson, RowanBook Chapter HBS-5112BC-EStrategySome of the most successful innovations of our time have been business model innovations that break from company or industry norms in meaningful and sometimes radical ways. This chapter shows you how to take your company's business model apart and consider each component as an opportunity for game-changing innovation. This chapter is excerpted from "Innovation to the Core: A Blueprint for Transforming the Way Your Company Innovates."Starting at €8.20
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Producing a Torrent of New Opportunities: Enhancing the Innovation Pipeline
Skarzynski, Peter; Gibson, RowanBook Chapter HBS-5113BC-EStrategyThis chapter outlines five design rules for enlarging and enhancing your innovation pipeline so that it becomes capable of pumping out a continual flow of wealth-creating new products, services, strategies, and businesses. This chapter is excerpted from "Innovation to the Core: A Blueprint for Transforming the Way Your Company Innovates."Starting at €8.20
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The New Innovation Challenge
Skarzynski, Peter; Gibson, RowanBook Chapter HBS-5116BC-EStrategyIn today's innovation-based economy, where organic growth and strategic renewal are the new business mantras, either companies learn to build a systematic capability for innovation or they risk becoming obsolete. This chapter profiles innovation leaders to help you begin thinking about boosting your company's innovation performance in a dramatic and enduring way. This chapter is excerpted from "Innovation to the Core: A Blueprint for Transformin...Starting at €8.20
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Building a Foundation of Novel Strategic Insights: Making Innovation a Systematic Capability
Skarzynski, Peter; Gibson, RowanBook Chapter HBS-5127BC-EStrategyHow do radical innovators come up with breakthrough ideas? In this chapter, the authors discuss four essential perspectives, or discovery lenses, and describe how innovators have used them to uncover powerful new insights and opportunities. Hands-on tools and techniques for using each lens, and specific criteria for evaluating the quality of prospective insights are included. This chapter is excerpted from "Innovation to the Core: A Blueprint fo...Starting at €8.20
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Flipkart (A): Transitioning to a Marketplace Model
Narayandas, Das; Gupta, Sunil; Tahilyani, RachnaCase HBS-516017-EMarketingSachin Bansal and Binny Bansal, co-founders of India's largest e-commerce company, Flipkart, were reviewing the foregoing Facebook post, which had gone viral and received more than 20,000 likes. A third-party seller listed a pair of women's sandals on Flipkart's website at 799 Indian rupees and offered it on promotion at 399. However, upon close examination of the product's display photo, consumers noticed a 399 price tag printed on the strap. Co...Starting at €8.20