Search results
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Gymboree: Industria de moda infantil en EEE.UU (B)
Domínguez de la Maza, Manuel; Bernal Glez-Villegas, JorgeCase IIST-DGI-277StrategyEl caso permite analizar las diversas estrategias que siguen 3 cadenas de moda infantil en Estados Unidos. Presenta el momento en el que una sociedad de Capital Riesgo compra una de ellas. El reto para el equipo directivo es hacer crecer la empresa y mantener la rentabilidad en los próximos años para venderla con grandes plusvalías. Se compara la estrategia de la empresa con otras del sector. Se analizan las circunstancias del sector y posibles a...Starting at €5.74
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Superdry: un japonés de Cheltenham - Nota del instructor
Ferraro, Fabrizio; Domínguez de la Maza, ManuelTeaching Note SMT-118StrategyEl caso se centra en la situación de la firma de ropa Superdry en 2016, año en el que enfrenta diversas oportunidades de crecimiento y la necesidad de decidir cuál seguir. La firma, fundada en el Reino Unido en 2003, había experimentado una década de rápido crecimiento, a través de tiendas propias y franquiciadas. El caso, que recoge su evolución, permite discutir los desafíos del crecimiento en el sector de la confección.Starting at €0.00
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Marimekko
Alison Konrad; Jordan MitchellCase IVEY-9B06C014-ELeadership and People Management, StrategyKirsti Paakkanen has achieved a celebrity status in Finland for her enigmatic leadership of the Finnish design company Marimekko. Purchasing the company in a state of near bankruptcy in 1991, Paakkanen took several actions to restore profitability and realize growth. As of 2006, the company has sales of $64 million (of which 80 per cent are from Finland) and net profits of $8.4 million. Over the last few years, Paakkanen and her team have focused...Starting at €8.20
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Richter: Information Technology at Hungary’s Largest Pharma
Deborah Compeau; Jordan Mitchell; Gyorgy Drotos; Emma Incze; Gyorgy VasCase IVEY-9B07E021-EInformation Technologies, StrategyThe director of information technology (IT) at Ritcher, a major Hungarian pharmaceutical company with operations throughout Eastern Europe, is planning for the IT department for the near future. The three main considerations for the coming year are: Is the current IT structure appropriate to meet the growing demands of the organization? To what extent should IT affiliates be centrally controlled? How can IT best serve the rest of the company?Starting at €8.20
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Cherries With Charm: Turkey's Alara Agri
Michael R. Pearce; Jordan MitchellCase IVEY-9B09A019-EEntrepreneurship, Marketing, StrategyThe chief executive officer (CEO) and owner of Alara Agri, a major Turkish cherry and fig producer, wants to convince retailers in Belgium and Germany (and, later, other parts of Europe) to change cherries from a bulk product to a higher-end luxury product packaged in small carry bags. The move from bulk to small packages has been highly successful in the United Kingdom where retailers reduced waste and increased margins. The German and Belgian r...Starting at €8.20
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Alara Agri: Fresh Cherry Production
Chris J. Piper; Jordan MitchellCase IVEY-9B09D004-EEntrepreneurship, Service and Operations Management, StrategyAlara Agri, based in Bursa, Turkey, is one of the world's foremost cherry and fig producers. The president and chief executive officer (CEO) was concerned about a recurring capacity problem at the end of the process where cherries were packed. On some of the plant's conveyor belts, piles of cherries of one size waited to be packed while other belts had too few cherries to keep workers busy, and thus delayed order fulfillment. Diverting excess che...Starting at €8.20
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Richter: Information Technology at Hungary’s Largest Pharma (Spanish version)
Deborah Compeau; Jordan Mitchell; Gyorgy Drotos; Emma Incze; Gyorgy VasCase IVEY-9B07ES21Information Technologies, StrategyEl director de la tecnología de la información (ÉL) en Ritcher, una compañía farmacéutica húngara importante con operaciones en Europa Oriental, está en el medio de planearlo para departamento por los años que vienen. Las tres consideraciones principales por el año que viene son: ¿Es la corriente ÉL estructura apropiada cubrir las demandas crecientes de la organización total? ¿En qué medida debe los afiliados ser centralmente controlada? ¿Cómo pu...Starting at €8.20
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missa: Mayoral Retail (B)
Domínguez de la Maza, Manuel; Bernal García-Villegas, JorgeCase IIST-DGI-272Marketing, StrategyEl caso Missa describe la creación y el desarrollo de la cadena de tiendas Mayoral y cómo se convierte en el líder de su sector en España (tiendas especializadas en moda infantil). El caso A abarca el período desde 1997 hasta 2011. Cuenta la historia de los vaivenes que sufre la rentabilidad debido a las dificultades del mercado y la falta de experiencia de Mayoral en este canal. En el año 2011 se produce una bajada de resultados importante y la ...Starting at €5.74
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Gymboree (B): American Children Fashion
Domínguez de la Maza, Manuel; Bernal Glez-Villegas, JorgeCase IIST-DGI-277-E-EStrategyThe case allows analyzing the various strategies that follow three chains of children's fashion in the United States. It presents the moment in which a venture capital company buys one of them. The challenge for the management team is to make the company grow and maintain profitability in the coming years to sell it with large capital gains. It compares the strategy of the company with others in the sector. It analyzes the circumstances of the se...Starting at €5.74
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Superdry: A Japanese Brand From Cheltenham
Ferraro, Fabrizio; Domínguez de la Maza, ManuelCase SM-1653-EStrategyThe case focuses on the clothing firm Superdry in 2016 as it faces various growth opportunities and needs to decide which one to follow. The firm, founded in the United Kingdom in 2003, had experienced a decade of fast growth, through its own stores and franchises. The case provides an opportunity to discuss growth challenges in the clothing sector.Starting at €8.20