Search results
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An Influencer Strategy for Budweiser in Canada - Teaching Note
Mary Weil; Ken MarkTeaching Note IVEY-8B19A014-EStrategyTeaching note for product 9B19A014.Starting at €0.00
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Making the Numbers (Spanish version)
Simons, Robert L.; Packard, JenniferCase HBS-118S02Strategy1) founding, 2) growth, 3) push to profitability, 4) relocation process, and 5) takeover by new management. At each stage, students must confront tensions in balancing profit, growth and control. Difficulties encountered in the business are due to management's attempts to design and use formal control systems to achieve profit and performance goals.Starting at €8.20
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ATH Technologies (A): cumpliendo los objetivos
Simons, Robert L.; Packard, JenniferCase HBS-118S03StrategyUn ejercicio que lleva a los estudiantes a través de cinco etapas de crecimiento empresarial en una puesta en marcha en la industria de dispositivos médicos: 1) fundación, 2) el crecimiento, 3) empuje a la rentabilidad, el proceso de reorientación 4) y 5) toma de control por la nueva administración. En cada etapa, los estudiantes deben hacer frente a las tensiones en el equilibrio de beneficios, el crecimiento y el control. Las dificultades encon...Starting at €8.20
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A Pathway for Scotiabank's Innovation: Leveraging FinTech Partnerships
Jean-Philippe Vergne; Mary Weil; Ying-Ying HsiehCase IVEY-9B17M109-EStrategyIn February 2017, Scotiabank’s vice-president of digital enablement was sitting in his office at Scotiabank’s Digital Factory in downtown Toronto. He was reflecting on his recent introduction to the financial technology (fintech) company Kabbage, and on how successfully the partnership was progressing. Scotiabank’s vice-president was considering what opportunities the bank should pursue next, specifically in the area of blockchain. The Scotiabank...Starting at €8.20
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o.b.: The Case of the Missing Tampons
Mary Weil; Jana Seijts; Paul BigusCase IVEY-9B12M096-EStrategyThe chief executive officer (CEO) of a large consumer health conglomerate faces a controversial situation. Loyal consumers of a feminine hygiene product are outraged when they learn that a highly coveted product has been permanently discontinued. Unable to find their favourite brand in stock, consumers create a website and post online petitions to boycott, or rather “girlcott,” all products made by the company. The company has already suffered se...Starting at €8.20
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Lululemon Athletica Inc. - Moving Forward With Humility
Mary Weil; Julia CuttCase IVEY-9B14A036-EMarketing, StrategyOn March 27, 2014, the new chief executive officer of Lululemon Athletica Inc., headquartered in Vancouver, British Columbia, has just announced the previous year’s flat fourth quarter results. These unimpressive financial figures have amplified the need to address the company’s damaged reputation. In 2013, the apparel brand faced a product recall and a public relations backlash after a controversial interview and botched apology by its founder, ...Starting at €8.20
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A Pathway for Scotiabank's Innovation: Leveraging FinTech Partnerships - Teaching Note
Jean-Philippe Vergne; Mary Weil; Ying-Ying HsiehTeaching Note IVEY-8B17M109-EStrategyTeaching note for product 9B17M109.Starting at €0.00
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ATH Technologies: Making the Numbers
Simons, Robert L.; Packard, JenniferCase HBS-117012-EStrategyAn exercise that takes students through five stages of growth in an entrepreneurial start-up in the medical devices industry: 1) founding, 2) growth, 3) push to profitability, 4) relocation process, and 5) takeover by new management. At each stage, studenStarting at €8.20
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ATH Technologies (A): Making the Numbers
Simons, Robert L.; Packard, JenniferCase HBS-117013-EStrategyAn exercise that takes students through five stages of growth in an entrepreneurial start-up in the medical devices industry: 1) founding, 2) growth, 3) push to profitability, 4) refocusing process, and 5) takeover by new management. At each stage, studenStarting at €8.20
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ATH Technologies (B)
Simons, Robert L.; Packard, JenniferCase HBS-117014-EStrategySupplements the (A) case. Designed as an in-class handout.Starting at €5.74