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Responsible Innovation
Calleja, RicardoTechnical Note BEN-142-EBusiness Ethics and Corporate Social Responsibility, Entrepreneurship, Innovation and ChangeTechnological changes increasingly have companies in a leading role. A key aspect of managerial responsibility today is the responsibility for technological innovation. It is necessary to consider realistically the expectations that technological changes generate, in order to assess fairly the contributions of innovation, its influence on the configuration of mentalities and lifestyles, and the implications of technological changes for the distri...Starting at €8.20
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Verizon Reimagines Corporate Real Estate - Teaching Note
Lehr, Josh; Prats, Mª Julia; Amigó, Pau; Saccomano, CelesteTeaching Note ET-33-EDecision Analysis, Entrepreneurship, Innovation and ChangeVerizon embodies the concept of metamorphosis. In a telecom industry undergoing transformation, Verizon must conquer its market positioning, using its leadership in conventional products as a base to explore new products and services. The new Verizon should mutate from a traditional telecom company to a digital company. This change has strong implications at every level of the firm, including the utilization of its vast real estate portfolio.Starting at €0.00
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Innovación responsable
Calleja, RicardoTechnical Note BEN-142Business Ethics and Corporate Social Responsibility, Entrepreneurship, Innovation and ChangeLos cambios tecnológicos tienen, cada vez más, a las empresas como protagonistas. Un aspecto clave de la responsabilidad de los directivos hoy en día es la responsabilidad en el ámbito de la innovación tecnológica. Resulta necesario ponderar con realismo las expectativas que generan los cambios tecnológicos, para valorar de un modo justo las aportaciones de la innovación, su influencia en la configuración de las mentalidades y estilos de vida, y ...Starting at €8.20