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The Business of Pain: Johnson & Johnson and the Promise of Opioids (B)
Snowberg, Erik; Fetter, Trevor; Schulman, Amy W.Case HBS-720423-EBusiness Ethics and Corporate Social ResponsibilityThis case is designed to provide an engrossing overview of stakeholder capitalism through a vigorous discussion of the conflicts that can arise when trying to serve multiple stakeholders. In 2007, Johnson & Johnson's (J&J) subsidiary Janssen has to decide whether or not to launch a new opioid painkiller-the first such launch in 25 years-amidst growing concerns about opioid abuse in the U.S. The (A) case starts with the history of human interactio...Starting at €5.74
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Big Bank Experiments With Artificial Intelligence - Millennials Bank Simulation Overview
Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre, IsaacCase SIS-1-EBusiness Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, StrategyFlorence Smith, CEO of Millennials Bank, was heading towards the board meeting where the directors of Big Bank (owner of Millennials Bank) where going to review the results of the newly created Millennials Bank, a digital branch of the main bank which targets the millennial generation. This initiative also serves as a pilot on how to make the bank a more dynamic entity. However, despite high hopes for change, the new digital bank is so far not me...Starting at €8.20
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BIg Bank experimenta con la inteligencia artificial - Resumen de la simulación
Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre, IsaacCase SIS-1Business Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, StrategyStarting at €8.20