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Share Now: Aiming for Profitable Growth (Portuguese Version, Brazil)
Moscoso, Philip; Soto, ManuelCase P-1173-PBService and Operations Management, StrategyEl caso describe las recientes decisiones tomadas por la dirección de Share Now, la empresa líder en carsharing (resultante de la integración de car2go con Drive Now). Como parte de su plan estratégico para Madrid (España), la compañía ha decidido ampliar su zona de cobertura en 27 km2 y añadir 450 coches eléctricos a su flota. Además, se implementarán precios dinámicos, en función de la demanda. El principal reto de Share Now consiste en conse...Starting at €8.20
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Toys "R" Us in 1999 (Portuguese Version)
Cool, Karel; Sorensen, DeidreCase INSEAD-4896PT-PPStrategyIn 1999 Toys “R” Us faced the most challenging time of its history. After recording losses for the first time in 1998, it lost its number one position in toy retailing to Wal-Mart and was late in entering electronic retailing where eToys was pre-empting the competitive space. How would TRU be able to reaffirm its competitive position and improve its profitability?Starting at €8.20
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MAS Holdings: Strategic Corporate Social Responisibility in the Apparel Industry (Portuguese Version)
Story, Jonathan; Watson, NoshuaCase INSEAD-5347PT-PPStrategyMAS Holdings is a family-run women's clothing factory. It was founded by three brothers who made this business worth 570 million US dollars. Their customers are the biggest names in the lingerie and sportswear brands. The textile industry accounts for 50% of Sri Lanka's exports, and they are under pressure as the United States and the European Union have gradually phased out export prices, notably China. The study describes how to use corporate s...Starting at €8.20
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Vivienne Cox at BP Alternative Energy (Portuguese)
Hunter, M.Case INSEAD-5473PT-PPLeadership and People ManagementA team led by Vivienne Cox, Executive Vice President of Gas, Power & Reneewables, identifies and launches a new business, BP Alternative Energy. Investing such a high amount in a green energy business? had been a radical starting point for BPStarting at €8.20
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Ricardo Semler: A Revolutionary Model of Leadership (Portuguese Version)
Betania, Tanure; Maddux, William; Swaab, Roderick; Williams, ElinCase INSEAD-5982PT-PPLeadership and People ManagementThe case follows the story of Brazilian business leader, Ricardo Semler, who took over the family marine pump business, Semco, the multi-national, multi-sector success. To do this, Ricardo Semler radically changed his own leadership style by relinquishing control and working less hard, and subsequently transformed culture into Semco through a radical process of workplace democratization. Finally, he successfully applied the same leadership princi...Starting at €8.20
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Digital Transformation in Latin America: A Leapfrogging Opportunity? (Portuguese Version)
Monteiro, L. Felipe; Rozman, Gabriel; Carrick, Anne-MarieCase INSEAD-6358PT-PPStrategyThe case presents the “leapfrogging” opportunities for Latin America brought by the digital revolution and innovation. It examines the region’s economic and commercial achievements made possible by the huge penetration of mobile vs fixed broadband. In addition, digital transformation is helping to address social issues such as financial exclusion, unemployment and healthcare. Also, by improving transparency in the system, digital has the potentia...Starting at €8.20
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BARBUSS Global S.A. Globalizing an SME (Portuguese Version, Portugal)
Caldart, AdrianCase SM-1652-PPEntrepreneurship, StrategyBarbuss Global is an Argentine company dedicated to the management of insurance recoveries. The company started its activities in Argentina as part of the Zass International group in 2002 and expanded its operations throughout Latin America. In 2013, Zass sold its Argentine operation to the CEO in that country, who strengthened the international bet by opening operations in Antwerp, Johannesburg and Mumbai. Barbuss' management was founded on a ve...Starting at €8.20
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Jeffrey Skilling, Bernie Madoff the Monster & the Other Smartest Guys of the Room (Portuguese Version, Portugal)
Vaccaro, Antonino; Ramus, TommasoCase BE-180-PPBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThe case "Jeffrey Skilling, Bernie Madoff & the Other Smartest Guys in the Room" presents two micro cases that describe some critical situations associated with the bankruptcies of Enron and Bernard L. Madoff Investment Securities in 2001 and 2008, respectively. The first micro case focuses on factors affecting the behavior of Arthur Andersen's managers and employees in the Enron scandal, while the second micro case describes variables leading th...Starting at €8.20
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The DIA of Tomorrow: Can New Ownership Turn Around the Business? (Portuguese Version, Portugal)
Calleja Corujedo, Luis Manuel; Elvira Rojo, Marta; Proaño Vicente, Ángel; Sastre Boquet, IsaacCase SM-1712-PPCorporate Governance, StrategyIn 2019, seven years after its IPO, DIA, the third largest supermarket chain in Spain in sales, was going through the most notable crisis in its history. That year they had narrowly avoided a situation of technical bankruptcy, thanks to the intervention of LetterOne, the investment fund of Russian tycoon Mikhail Fridman who, after a long, complex, and controversial takeover, had become the largest shareholder in the company. One of LetterOne's fi...Starting at €8.20
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The Club (Portuguese version, Portugal)
Sabrià, FredericCase ASN-76-PPDecision Analysis, Leadership and People ManagementA golf course in Madrid is changing its payment system for hairdressing services. A seemingly innocuos measure leads to issues related to control systems, motivation and ethics. This case is based on the case "The Club", ASN-12, from the same author.Starting at €8.20