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ZARA: Fast Fashion
Ghemawat, Pankaj; Nueno Iniesta, Jose LuisCase HBS-703497-EStrategyFocuses on Inditex, an apparel retailer from Spain, which has set up an extremely quick response system for its ZARA chain. Instead of predicting months before a season starts what women will want to wear, ZARA observes what's selling and what's not and continuously adjusts what it produces and merchandises on that basis. Powered by ZARA's success, Inditex has expanded into 39 countries, making it one of the most global retailers in the world. Bu...Starting at €8.20
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The Central Challenge of Global Strategy (Spanish version)
Ghemawat, PankajArticle HBS-R0703CStrategyThe main goal of any international strategy should be to manage the large differences that arise at the borders of markets. Yet executives often fail to exploit market and production discrepancies, focusing instead on the tensions between standardization and localization. In this article, Pankaj Ghemawat presents a new framework that encompasses all three effective responses to the challenges of globalization. He calls it the AAA Triangle. The ...Starting at €8.20
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The Cosmopolitan Corporation (Spanish version)
Ghemawat, PankajArticle HBS-R1105FStrategyNever mind what you've heard about the world being flat. Today's global landscape is marked by unbalanced growth, protectionism, and ethnic, religious, and linguistic divides. Differences still do matter. The ideal of a truly global, stateless corporation has become popular, but it simply isn't possible to achieve, says the author. Look at Rupert Murdoch's News Corporation. A major player from Australia to the United Kingdom to the United Sates, ...Starting at €8.20
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Globalization of CEMEX (Spanish version)
Ghemawat, Pankaj; Matthews, Jamie L.Case HBS-703S14StrategyCEMEX is a Mexican company that has become a major international competitor in cement while maintaining a higher level of profitability than other, longer-established majors. CEMEX's superior profitability supplies a basis for discussing the sources of superior performance in a global context. In addition, the wide array of benefits that CEMEX derives from its operations in different countries broadens conventional notions of why firms globalize.Starting at €8.20
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Nucor at a Crossroads (Spanish version)
Ghemawat, Pankaj; Stander, Henricus J.Case HBS-703S36StrategyThis case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. Nucor is a minimill deciding whether to spend a significant fraction of its net worth on a commercially unproven technology in order to penetrate a large but hitherto inaccessible segment of the steel market. This case is an in...Starting at €8.20
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Commitments and Capabilities (Spanish version)
Ghemawat, Pankaj; Pisano, Gary P.Case HBS-703S42StrategyPresents evidence on the unsustainability of many competitive advantages, reviews the typical threats to the sustainability, and discusses ways in which those threats can be combatted.Starting at €8.20
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La decisión de USA Today. Difusión de titulares por todo el país (A)
Ghemawat, Pankaj; Garell, Scott B.Case HBS-708S15StrategyEsta serie de casos de dos partes describe cómo se define la opción de lanzar EE.UU. Hoy en día y evaluada por el Gannett Corp. Este caso es compatible con una amplia discusión de si el concepto de una manera general el interés ataques diarios nacionales con el entorno externo y los recursos internos de Gannett y capacidades; sino que también permite un análisis específico de la economía de la empresa propuesta.Starting at €8.20
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De Beers at the Millennium (Spanish version)
Ghemawat, Pankaj; Marciano, SoniaCase HBS-714S06StrategyAt the time of the millennium, diamond demand was threatened by an increasing awareness among jewelry customers that diamond production and trading in some countries was being linked to growing inequities and human rights violations. This, in turn, had an impact on De Beers' reputation and consumer confidence in the diamond as a product that represented integrity, love, and commitment. In 2000, De Beers' sustainability depends on the ability of i...Starting at €8.20
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El lanzamiento de Gillette Sensor
Ghemawat, Pankaj; Esty, Benjamin C.Case HBS-714S14StrategyLa introducción del sistema de afeitado del sensor, uno de los lanzamientos de productos más grande nunca, Gillette forzado a reevaluar su estrategia en su afeitar y no afeitado negocio. Tenía que decidir si seguir adelante con el lanzamiento y si es así, ¿a qué escala. Permite el análisis de los márgenes y volúmenes tiene probabilidades de alcanzar el sensor, y las cuestiones de sostenibilidad y flexibilidad.Starting at €8.20
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Du Pont's Titanium Dioxide Business (A) (Spanish version)
Ghemawat, PankajCase HBS-309S10StrategyThis case series is a vehicle for examining the strategic logic and risks of preemption. Rewritten versions of earlier cases.Starting at €8.20