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Presentaciones orales
Leggett, Brian O'ConnorTechnical Note LN-1Knowledge and CommunicationPublic speaking is an art that is normally only acquired through study and practice. You must learn to define your aims, prepare your text throughly and decide on your style of presentation. Your presentation should normally have an introduction, a main exposition and a conclusion. Avoid the use of jargon and use the simplet words which will express your ideas clearly. Don't be tempted to use "vogue" words or phrases (they may have already passed...Starting at €8.20
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La evaluación eficaz de la comunicación hablada: Una lista de control para evaluar el discurso de un orador
Neill, Conor; Mueck, Florian; Leggett, Brian O'ConnorTechnical Note DPON-92Knowledge and Communication, Leadership and People ManagementUna parte importante de la comunicación persuasiva es el desarrollo de una capacidad propia para mejorar continuamente como comunicador. El "feedback" inmediato y específico es necesario para llegar a ser un orador verdaderamente bueno. La evaluación eficaz es un aspecto importante. A medida que usted gana en habilidad para evaluar a los demás, es cada vez más capaz de solicitar "feedback" sobre su propia oratoria.Starting at €8.20
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Soft Power and Personal Magnetism: Brendan Bracken
Leggett, Brian O'ConnorCase DPO-136-EBusiness Ethics and Corporate Social Responsibility, Leadership and People Management: If one has professional credibility and is charming and articulate, does personal credibility, in so far as one's private life is concerned, really matter in the long run? This case is not only about the balance between professional and personal credibility; it also covers the importance of perception in the communication process. The world has known many great survivors and certainly our protagonist in this case, Brendan Bracken, was one of th...Starting at €8.20
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Building a 'Grand' Style: The John F. Kennedy's Experience
Leggett, Brian O'Connor; Salvia, A.Case DPO-103-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThe Kennedy case is about how someone who was uneasy speaking in public became one of the best-remembered political orators of the 20th century. Kennedy worked hard to develop his oratorical abilities, while learning to turn controversy to advantage and polishing his networking skills. The case also deals with the advent of TV debates and audience management. Finally, it looks at examples of Kennedy's grand style: his inaugural address and his Be...Starting at €8.20
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Persuasion: An Overview
Leggett, Brian O'ConnorTechnical Note DPON-46-ELeadership and People ManagementIn today's companies, the ability to communicate persuasively has become an essential skill. Gone are the days of hierarchical organizations in which information was delivered top-down, and there was little need to win over superiors and colleagues with your ideas and opinions. All that has changed, says Prof. Brian Leggett, who has recently published a book entitled, "Developing Your Persuasive Edge". In this article, he outlines the three key e...Starting at €8.20
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Audience-Building for Speeches
Leggett, Brian O'ConnorTechnical Note DPON-37-ELeadership and People ManagementClassical rhetoric tells us that we can partly construct our audiences before we get to our feet. Seldom is there a situation when we know absolutely nothing about them. We can do this through the way we select and deploy our arguments and the emotional environment we create in order to meet their needs. However, where an issue and its solution are common to the whole audience, we don't have a problem of audience building. On the other hand, wher...Starting at €8.20
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Integrity: The Link Between Personal and Professional Credibility
Leggett, Brian O'ConnorTechnical Note DPON-29-ELeadership and People ManagementIf someone even indirectly implies that we lack "integrity", we bristle. Why? Is there something innate that tells us that others feel we are not trustworthy? The insinuation that we can't be trusted creates a negative feeling inside most people. It is insulting, as we feel we have belittled ourselves in some way. Certainly in many respects integrity is a very personal thing. But it is also something that society is interested in, as witnessed by...Starting at €8.20
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A Case about Integrity: Scent of a Woman
Leggett, Brian O'ConnorCase DPO-71-ELeadership and People ManagementWatching an Al Pacino film is always an exhilarating experience. In his Oscar-winning film "Scent of a Woman", Al Pacino, playing the part of a blind, retired US army colonel, turns up at the school of his newly found friend to support him during a school disciplinary hearing. The colonel, obviously a man who has courted fame but has been far from honest in his dealings, comes to help a kid he has only met a few days before. So why the sudden cha...Starting at €8.20
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Cómo relajarse al hablar en público
Leggett, Brian O'ConnorTechnical Note DPON-26Leadership and People ManagementActualmente, cada vez son más los ejecutivos y asesores que tienen que hacer presentaciones de sus propuestas y nuevos productos ante los clientes, consejos de administración y otras audiencias, ya sea dentro o fuera de sus propias compañías. Esto supone una presión adicional que les produce tensión y ansiedad: la presión de tener que aprender a comunicar bien su historia y, por supuesto, de obtener resultados. Pero esto requiere tiempo y práctic...Starting at €8.20
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El liderazgo carismático desde una perspectiva de comunicación
Leggett, Brian O'ConnorTechnical Note DPON-31Leadership and People ManagementEl término "personalidad carismática", ¿ha perdido su lustre y, de hecho, su vigencia? Probablemente ha perdido buena parte de su brillo, pero es seguro que seguirá vigente siempre que nos ayude a explicar por qué algunas personas son capaces de ofrecer un liderazgo visonario y otras no. De hecho, el liderazgo carismático tiene tres dimensiones: la visión convincente, la persona y la situación. Se trata de un enlace entre esas tres dimensiones. E...Starting at €8.20