Search results
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Deber a usted invertir en la cola larga
Elberse, AnitaArticle HBS-R0807HMarketingLa estrategia exitosa es un acercamiento consagrado, sobre todo en los medios de comunicación y entretenimiento. Cuando el espacio es limitado en las tiendas y en los canales de distribución tradicionales, los productores tienden a concentrarse en unas pocas probabilidades más vendidos, con la esperanza de que uno o dos grandes éxitos llevarán el resto de sus listas. Pero el comercio minorista en línea y la digitalización de los bienes de informa...Starting at €8.20
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Advanced Leadership Field Perspectives: Detroit
Kanter, Rosabeth Moss; Malone, Ai-Ling JamilaCase HBS-315106-EStarting at €8.20
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Raymond Jetson's MetroMorphosis ... Baton Rouge, Teaching Note
Kanter, Rosabeth Moss; Hamilton, Tessa Natanay; Malone, Ai-Ling JamilaTeaching Note HBS-316033-ETeaching note for case 315057. Building on his successes as a politician and preacher in Baton Rouge, Louisiana, Rev. Raymond Jetson sought to empower Baton Rouge citizens to innovate solutions for their community challenges. After stepping down as the head of the Louisiana Family Recovery Corps, Jetson became interested in the Advanced Leadership Initiative (ALI) at Harvard University. When his ALI cohort expressed interest in visiting his home...Starting at €0.00
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David Weinstein and Write the World, Teaching Note
Hamilton, Tessa Natanay; Malone, Ai-Ling Jamila; Kanter, Rosabeth MossTeaching Note HBS-316037-ETeaching note for case 314030. Following a successful career as a lawyer, Chief Administrative Officer of Fidelity Investments, and law school instructor, David Weinstein became a 2011 Advanced Leadership Fellow at Harvard University. During his Advanced Leadership Fellowship he conceived an idea to promote opportunities for students to engage in identity exploration and skill development through his venture, Write the World. This online platfor...Starting at €0.00
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Advanced Leadership Pathways: Tom Santel and a Community Based Approach to Early Childhood Health, Teaching Note
Kanter, Rosabeth Moss; Malone, Ai-Ling JamilaTeaching Note HBS-316063-ETeaching note for case 316048.Starting at €0.00
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Advanced Leadership Field Perspectives: Public Health in India
Kanter, Rosabeth Moss; Malone, Ai-Ling JamilaCase HBS-316104-EStarting at €8.20
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Advanced Leadership Pathways: Mike Critelli and Dossia Service Corporation, Teaching Note
Kanter, Rosabeth Moss; Malone, Ai-Ling JamilaTeaching Note HBS-316117-EEntrepreneurshipTeaching note for case 316053Starting at €0.00
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Advanced Leadership Pathways: John Dubinsky and the St. Louis Contractor Loan Fund, Teaching Note
Kanter, Rosabeth Moss; Malone, Ai-Ling Jamila; Yalman, SibelTeaching Note HBS-316118-ETeaching note for case 316041Starting at €0.00
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Advanced Leadership Pathways: Howard Fischer, Eric Jacobsen, and Gratitude Railroad's Impact Investing, Teaching Note
Kanter, Rosabeth Moss; Malone, Ai-Ling JamilaTeaching Note HBS-316119-ETeaching note for case 316047Starting at €0.00
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Advanced Leadership Pathways: Torsten Thiele and the Global Ocean Trust, Teaching Note
Kanter, Rosabeth Moss; Yalman, Sibel; Malone, Ai-Ling JamilaTeaching Note HBS-316123-ETeaching Note for 316039Starting at €0.00