Search results
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'It Just Works' (Spanish version)
Eisenmann, Thomas R.; Pao, Michael; Barley, LaurenCase HBS-812S02EntrepreneurshipDropbox is a venture-backed Silicon Valley startup, founded in 2006, that provides online storage and backup services to millions of customers using a "freemium" (free + premium offers) business model. The case recounts Dropbox's history from conception through mid-2010, when founder/CEO Drew Houston must make strategic decisions about new product features, how to target enterprise customers, and whether to pursue distribution deals with smartpho...Starting at €8.20
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How Venture Capitalists Evaluate Potential Venture Opportunities
Roberts, Michael J.; Barley, LaurenCase HBS-805019-EEntrepreneurshipFour venture capitalists from leading Silicon Valley firms are interviewed about the frameworks they use to evaluate potential venture opportunities. Questions include: How do you evaluate the venture's prospective business model? What due diligence do you conduct? What is the process through which funding decisions are made? What financial analyses do you perform? What role does risk play in your evaluation? and How do you think about a potentia...Starting at €8.20
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Shouldice Hospital Ltd.
Heskett, James L.Case HBS-683068-EService and Operations ManagementVarious proposals are set forth for expanding the capacity of the hospital. In assessing them, serious consideration has to be given to the culture of the organization and the importance of preserving it in a service delivery system. In addition to issues of capacity and organizational analysis, describes a well-focused, well-managed medical service facility that may well point the way to future economies in the field.Starting at €8.20
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Putting the Service-Profit Chain to Work (HBR Classic) (Spanish version)
Heskett, James L.; Jones, Thomas O.; Loveman, Gary W.; Sasser, W. Earl, Jr.; Schlesinger, Leonard A.Article HBS-R0807LService and Operations Managementinvestment in people, technology that supports frontline workers, revamped recruiting and training practices, and compensation linked to performance. They also express a vision of leadership in somewhat unconventional terms, referring to an organization's "patina of spirituality" and the "importance of the mundane." In this article, Heskett, Jones, Loveman, Sasser, and Schlesinger take a close look at the links in the service-profit chain, which...Starting at €8.20
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Note on Managing the Growing Venture (Spanish version)
Hamermesh, Richard G.; Heskett, James L.; Roberts, Michael J.Case HBS-808S03EntrepreneurshipFocuses on the strategic and organizational challenges that confront growing enterprises and the entrepreneurs who lead them. Provides an overview of how a new venture needs to change as it passes from the initial start-up to the growth phase. Explores how a venture's leadership, strategy, and execution need to evolve to deal with rapid growth. A rewritten version of an earlier note.Starting at €8.20
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In a Different World (Spanish version)
Heskett, James L.; Sasser, W. Earl, Jr.Case HBS-911S02This is the fourth in a 35-year series of HBS cases on an organization that has changed the rules of the game globally for an entire industry by offering both differentiated and low-price service. The focus of the case is on whether Southwest Airlines should buy gates and slots to initiate service to New York's LaGuardia airport, which does not fit the airline's profile for cost, ease of service, and other factors. The bigger issue is how the org...Starting at €8.20
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Shouldice Hospital Limited B (Spanish Version)
Heskett, James L.; Hallowell, RogerCase HBS-916S01Business Ethics and Corporate Social ResponsibilitySuplemento para el caso 805002Starting at €8.20
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Fairfield Inn (A) (Spanish version)
Heskett, James L.; Ray, KennethCase HBS-616S02Service and Operations ManagementEl Fairfield Inn, un hotel económico de riesgo por el Marriott Corp., ha desarrollado un nuevo método para seleccionar y medir el rendimiento de su personal de hotel que se ajuste a la estrategia de la empresa. Debido a que se enfrenta a la necesidad de crecer rápidamente, han surgido dudas en cuanto a la posibilidad de ofrecer franquicias y en qué forma, teniendo en cuenta la necesidad de proteger su concepto único.Starting at €8.20
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Cinemex (Spanish version)
Heskett, James L.Case HBS-803S04Service and Operations ManagementLos fundadores de Cinemex, la mayor empresa capitalizada puesta en marcha de la historia mexicana, están debatiendo varias cuestiones relativas a las operaciones de su nueva cadena de salas de cine en la Ciudad de México. La primera se refiere a si algunos asientos deben dejarse sin vender para mejorar el servicio al cliente. La segunda implica límites a la publicidad que se muestran en cada presentación. Otros incluyen una posible inversión en u...Starting at €8.20
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George Barker (Spanish version)
Davis, John A.Case HBS-807S20Leadership and People ManagementGeorge Barker, de 40 años de edad, CEO de diseño y desarrollo de la empresa de bienes raíces comerciales de su familia, debe hacer frente a los resultados poco satisfactorios de su hermano Pedro, que también está en el negocio. Aunque el rendimiento de Peter está alterando a George, George siente que va a ser difícil de navegar la propiedad familiar y otros factores de negocio que lidiar con el problema.Starting at €8.20