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APY Art Centre Collective: Taking Indigenous Art to the City - Teaching Note
Theodore L. Hill; Sheri Lambert; Kathryn ReadyTeaching Note IVEY-8B21M019-EStrategyTeaching note for product 9B21M019.Starting at €0.00
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APY Art Centre Collective: Taking Indigenous Art to the City
Theodore L. Hill; Sheri Lambert; Kathryn ReadyCase IVEY-9B21M019-EStrategyIn early 2019, just a year after opening a gallery in Sydney, Australia, the elders of the APY Art Centre Collective proposed opening a second gallery in Adelaide, a much smaller city. The first year in Sydney had been profitable, in part due to an aggressive digital presence. The Collective had some seed money, an offer of a small gallery space, and the draw of serving a large number of the APY community who were residents in Adelaide. But the A...Starting at €8.20
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L'Oréal USA: Digitally Optimizing Consumer Insights
Dennis Paris; Sheri Lambert; Amy LavinCase IVEY-9B21A012-EMarketingNima Gohil, head of the new digital and creative consumer research department at L’Oréal USA (L’Oréal), was preparing for the upcoming January 2016 board meeting at L’Oréal’s research and innovation headquarters in Clark, New Jersey. L’Oréal’s competitors were using new digital media to highlight beauty products to current and new users, and L’Oréal was under pressure to develop a better way to connect with consumers to maintain—if not grow—marke...Starting at €8.20
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Opera Philadelphia: Segmentation Strategies for Changing Markets
Dennis Paris; Jean Wilcox; Amy Lavin; Sheri LambertCase IVEY-9B19A039-EEntrepreneurship, Marketing, StrategyBetween 2010 and 2015, Opera Philadelphia experienced a steep decline in household subscribers and single-ticket buyers, coupled with severe revenue fluctuations. At that time, market behaviours had changed along with growth in more sophisticated use of dStarting at €8.20
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Opera Philadelphia: Segmentation Strategies for Changing Markets - Teaching Note
Dennis Paris; Jean Wilcox; Amy Lavin; Sheri LambertTeaching Note IVEY-8B19A039-EMarketingTeaching note for product 8B19A039.Starting at €0.00
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Walmart's Workforce of the Future
Kerr, William R.; Bach-Lombardo, JordanCase HBS-819042-EStrategyFaced with intense competition from Amazon, in 2015 Walmart began a transformation of its operations and workforce. The goal was to create an omnichannel retail experience for customers that seamlessly joined online and offline shopping. This case explores Walmart's efforts to deliver this through investments in its workforce makeup and training, digital infrastructure, and automation technology.Starting at €8.20
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Cherrypicks (Spanish version)
Kerr, William R.Case HBS-816S13EntrepreneurshipCherrypicks is a Hong Kong communications start-up approaching a large Korean mobile operator for a partnership to take the operator's products to markets outside of Korea. SK Telecom's (SKT) Ring Back Tones (RBT) product is a spectacular success in South Korea, but the partnership will require major changes in Cherrypicks' business model. Further complicating matters, SKT is also a strategic investor in Cherrypicks, a very large service provider...Starting at €8.20
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Precista Tools AG (C) (Spanish Version)
Barnes, Louis B.Case HBS-408S24Leadership and People ManagementDiseñado para ser utilizado con Precista Herramientas AG (A) y (B) en un período de clase.Starting at €5.74
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The Secret to Job Growth: Think Small
Glaeser, Edward L.; Kerr, William R.Article HBS-F1007C-EStrategyWith job growth lagging, local communities will be tempted to use tax breaks to attract big employers, but new research by Harvard economist Edward L. Glaeser and William R. Kerr of Harvard Business School indicates that's a misguided approach-growth is highly correlated with an abundance of small firms, not the presence of a few big ones.Starting at €8.20
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Vodafone: Managing Advanced Technologies and Artificial Intelligence
Kerr, William R.; Moloney, EmerCase HBS-318109-EKnowledge and CommunicationVodafone was operating in the fast-moving telecommunications market where innovation and scale were key. Faced with an onslaught of technological advances-big data, automation and artificial intelligence-CEO Vittorio Colao reflected on how he should changStarting at €8.20