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Regina Broadband's Earnings Conference Call (B)
Powell, Elizabeth A.; Demers, Elizabeth A.Case DARDEN-C-2368-EAccounting and ControlWithin 30 minutes of releasing its Q4 and year-end earnings, Regina Broadband’s stock was down by over 25%. The company’s CEO and CFO realized they needed to quickly reframe and sharpen the message they would be giving to Regina’s shareholders and investors during that afternoon’s conference call, scheduled to take place in 15 minutes.Starting at €5.74
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"My Summer Internship" by Antar Al-Qawwee
Powell, Elizabeth A.; Al-Qawwee, AntarCase DARDEN-BC-0215-EKnowledge and CommunicationAntar Al-Qawwee describes in vivid detail his first days on the job at his summer internship in Sales and Trading and reflects on the lessons he learned through careful observation. Among the lessons he identifies are (1) Speak up early and often; (2) Be flexible and adjust your style; (3) Fate favors the prepared; and (4) Be yourself. As important as these explicit lessons are, equally important are the skills of presence of mind, mindful self-a...Starting at €8.20
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Terri Dean at Verizon Business (B)
Powell, Elizabeth A.; Yemen, GerryCase DARDEN-BC-0224-EKnowledge and CommunicationA senior vice president of global communications for Verizon Business reads an e-mail from an employee responding to a recent communication effort. The employee, new to Verizon, is trying to connect the dots between the products and solutions he offers customers and how his role fits into the company’s key strategic goals. This one-page B case epilogue reveals that she does indeed respond and becomes an important mentor for the new employee.Starting at €5.74
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Leadership Presence and the Courage to Speak
Powell, Elizabeth A.Technical Note DARDEN-BC-0242-EKnowledge and CommunicationThis note applies the concept of "leadership presence" as established by Belle Linda Halpern and Kathy Lubar to the concerns of business leaders.Starting at €8.20
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Philip Morris USA: Life After the Master Settlement Agreement (A)
Moore, Marian Chapman; Wicks, Andrew C.; Powell, Elizabeth A.; Correll, BrookeCase DARDEN-S-0157-EStrategyWhen Philip Morris USA (PMUSA) president and CEO Michael Symanczyk took office in 1997, he began to re-envision how to take his company forward in the midst of public outrage over the negative health consequences related to smoking, especially among youth. The case reviews the social and economic history of tobacco and smoking in the United States and provides context surrounding the crisis related to the Master Settlement Agreement (MSA) between...Starting at €8.20
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Pat Greene: From Jarhead to Egghead
Powell, Elizabeth A.; Goldberg, Rebecca; Zegarelli, JamesCase DARDEN-BC-0271-EKnowledge and CommunicationThis case challenges the adage, “You can take a man out of the Marines, but you can’t take the Marines out of the man.” Newly transitioning as a Marine officer into his first civilian job, Pat Greene will need to learn how to flex his leadership communication style to meet the demands of his new work culture. The case illustrates the contingent and situational nature of effective communication, or in other words, how a communication style that ma...Starting at €8.20
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Estimating Cisco's Future Cash Flows (Spanish Version)
Hubert Pun; Salar GhamatCase IVEY-9B16ES022Decision AnalysisIn March 2016, an investor wanted to evaluate the strategy and stability of Cisco Systems, Inc. by using historical income statements to predict future cash flows. He knew that he might be able to use time series analysis to evaluate the company’s performance in the near future, but he was unsure how to proceed if the historical data would not be predictive of the future performance. In particular, the investor wondered, how would he determine th...Starting at €8.20
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SalonScale: Start-Up Customer Relationship Strategies for Niche Market Growth
Simon Parker; Peter W. MorozCase IVEY-9B21A023-EEntrepreneurship, MarketingAlicia Soulier, owner of Capelli Salon Studio, a hair salon in Saskatoon, Saskatchewan, has developed an application (app) that can help save hair salons thousands of dollars per month in hair colour costs. However, she is struggling to recruit enough subscribers to her new software as a service (SaaS) company, SalonScale. With the diversion of her attention from her hair salon to the app threatening her core business, Soulier must soon decide on...Starting at €8.20
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Lightenco: Reaching the Limits of Bootstrapping
Simon Parker; Ramasastry ChandrasekharCase IVEY-9B19M061-EEntrepreneurship, StrategyIn January 2018, the three founders of Lighting Enhancement Corporation (Lightenco), a Canadian turnkey lighting solutions enterprise, were at a crossroads. After building a successful business enterprise over seven years by relying entirely on internal fStarting at €8.20
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Iloof: Expanding from Online to Offline Channels
Yi Liao; Jing Chen; Hubert Pun; Jun LiCase IVEY-9B20D014-EEntrepreneurship, Service and Operations Management, StrategyIloof Technology Co. Ltd. was a Chinese start-up high-technology company at the forefront of the smart water bottle market, one of the newest sectors in the reusable water bottle industry. Smart bottles or cups, also known as interactive water bottles, were technologically advanced devices that had wireless communication capabilities to connect with electronic devices, such as smart phones. They also helped record and optimize the user’s water in...Starting at €8.20