Search results
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How to Design Smart Business Experiments (Spanish version)
Davenport, Thomas H.Article HBS-R0902EStrategyManagers regularly implement new ideas without evidence to back them up. They act on hunches and often learn very little along the way. That doesn't have to be the case. With the help of broadly available software and some basic investments in building capabilities, managers don't need a PhD in statistics to base consequential decisions on scientifically sound experiments. Some companies with rich consumer-transaction data - Toronto-Dominion, CKE...Starting at €8.20
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Competing on Talent Analytics (Spanish version)
Davenport, Thomas H.; Harris, Jeanne; Shapiro, JeremyArticle HBS-R1010BStrategyDo investments in your employees actually affect workforce performance? Who are your top performers? How can you empower and motivate other employees to excel? Leading edge companies such as Google, Best Buy, P&G, and Sysco use sophisticated data-collection technology and analysis to answer these questions, leveraging a range of analytics to improve the way they attract and retain talent, connect their employee data to business performance, diffe...Starting at €8.20
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The HBR Agenda 2011 (Spanish version)
Ariely, Dan; Brown, Tim; Cappelli, Peter; Davenport, Thomas H.; Duflo, Esther; Fernández-Aráoz, Claudio; Govindarajan, Vijay; Gratton, Lynda; Hackman, J. Richard; Ibarra, Herminia; Kedrosky, Paul; Lafley, A.G.; Li, Charlene; Ma, Jack; Manzoni, Jean-Francois; Pink, Daniel H.; Porter, Michael E.; Schein, Edgar H.; Schmidt, Eric; Schwab, Klaus; Shirky, Clay; Stiglitz, Joseph E.; Sutton, Robert I.; Tyson, LaArticle HBS-R1101BKnowledge and CommunicationJoseph E. Stiglitz will be crafting a new postcrisis paradigm for macroeconomics whereby rational individuals interact with imperfect and asymmetric information. Herminia Ibarra will be looking for hard evidence of how "soft" leadership creates value. Eric Schmidt will be planning to scale mobile technology by developing fast networks and providing low-cost smartphones in the poorest parts of the world. Michael Porter will be using modern cost a...Starting at €8.20
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Dirección estratégica
Masifern, EstebanTechnical Note SN-54Leadership and People Management, StrategyStarting at €8.20
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Estrategia institucional: Base para el gobierno corporativo
Masifern, EstebanTechnical Note DGN-518Business Ethics and Corporate Social Responsibility, StrategySe trata de una propuesta de asentar al gobierno corporativo sobre una base ya que, hasta ahora, sólo se han trabajado procedimientos y estándares.Starting at €8.20
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Los consejos de administración vistos desde el ámbito americano, inglés y francés
Rodríguez-Llauder, María Dolores; Fraguas, Rafael; Masifern, EstebanTechnical Note DGN-517Business Ethics and Corporate Social Responsibility, StrategyLa presente nota técnica expone de forma comparativa los contenidos de tres documentos relativos a prácticas de buena conducta de los consejos de administración: el Informe Cadbury, la Carta Magna de General Motors y el Informe Viènot.Starting at €8.20
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Crítica de la organización funcional
Masifern, EstebanTechnical Note SN-45Leadership and People Management, StrategyStarting at €8.20
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Auditoría Interna
Masifern, EstebanTechnical Note DGN-356StrategyLa auditoria interna trata de identificar las competencias distintivas de la empresa, es decir, aquello que la empresa hace particularmente bien. Así como aquellos puntos críticos que son obstáculo para la puesta en práctica de la estrategia ideal.Starting at €8.20
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Formas fundamentales de organización
Masifern, EstebanTechnical Note SN-56Leadership and People Management, StrategyStarting at €8.20
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El caso HBR: el lado oscuro del an lisis del consumidor
Davenport, Thomas H.; Harris, Jeanne G.; Jones, George L.; Lemon, Katherine N.; Norton, David P.; McCallister, Michael B.Article HBS-R0705AStrategySalud aseguradora IFA y ShopSense cadena de supermercados han formado una asociación interesante, pero amenaza con la tolerancia de las pruebas de los clientes para compartir información personal. Durante años, el gerente regional de IFA para las operaciones de la Costa Oeste, Laura Brickman, había estado defendiendo el uso de análisis de clientes - sacar conclusiones acerca de los comportamientos de los consumidores sobre la base de patrones que...Starting at €8.20