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Kola Real: La expansión internacional
Ferré, Miguel; Natividad, GabrielCase PAD-DG-C-406EntrepreneurshipDescribe el caso de la internacionalización de una empresa peruana en varios países de la región, partiendo de unos modestos inicios en Ayacucho (1988). Se puede discutir la similitud o diferencias en la forma de nacer según el contexto de cada país.Starting at €8.20
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Editora Abril S.A. (Spanish Version)
Yoshino, Michael Y.; Fagan, Perry L.Case HBS-306S32Knowledge and Communicationlos medios de comunicación de Brasil conglomerado Editora Abril S.A. es la mayor compañía de edición e impresión de América Latina; publica libros y cómics, vídeos, mapas, guías de viajes, música y libros de texto. También posee la mayor empresa de comercialización de la base de datos de Brasil, su segundo mayor servicio de televisión de pago, y su servicio de acceso a Internet de banda ancha primera; un sitio web de música interactiva; y partici...Starting at €8.20
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Ficosa International. Expansión internacional
Caldart, Adrian; Canals, JordiCase DG-1415StrategyEl caso se centra en la decisión de adquisición, por parte de la empresa de componentes de automoción Ficosa International, del negocio de espejos retrovisores de su competidor Magneti Marelli. El caso muestra además cuál fue la evolución en la estrategia corporativa de la empresa, que partiendo de un posicionamiento limitado a la Península Ibérica, expandió sus negocios hacia los principales países productores de automóviles de la UE y, más tard...Starting at €8.20
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Ficosa International. Expansión Internacional - Nota del Instructor
Caldart, Adrian; Canals, JordiTeaching Note DGT-30StrategyNota del instructor preparada como una ayuda para el profesor en el uso en clase del caso DG-1415 Ficosa International. Expansión Internacional.Starting at €0.00
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Argentina in Crisis (B)
Caldart, Adrian; Gual, JordiCase ASE-410-EEconomicsThe case analyzes the evolution of the Argentine economy after the political and economic crisis which leads to the abandonment of convertibility at the beginning of 2002. The case studies the economic policies implemented during 2002 and up to the election of the new president, Néstor Kirchner in May 2003.Starting at €5.74
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An Introduction to Real Options. Incorporating Flexibility to Quantitative Strategic Analysis
Caldart, Adrian; Ricart, Joan EnricTechnical Note DGN-616-EStrategyAt the time of making strategic investments, managers are increasingly dissatisfied with the lack of realism of the existing quantitative methods of capital budget valuation. Standard valuation techniques, based on the calculation of discounted cash flows, have been massively questioned due to their inability to capture management's flexibility to adapt and revise later decisions in response to unexpected market developments. This note addresses ...Starting at €8.20
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Human-Centered Service Design (Spanish version)
Buell, Ryan W.; Otazo, AndrewCase HBS-617S03Service and Operations ManagementTeach this case online with new suggestions added to the Teaching Note. This case study includes mandatory video elements, which are integrated into the pre-class assignment for students and the classroom teaching plan for instructors. Information on how to access and use these multimedia components is included in the Teaching Note. The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and pr...Starting at €8.20
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Breakfast at the Paramount (Spanish version)
Buell, Ryan W.Case HBS-617S18Service and Operations ManagementA multimedia version of this case is also available (#617702). The Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). The Paramount is a 44-seat diner on Charles Street in the Beacon Hill neighborhood of Boston. A frequent "Best of Boston" award winner, the restaurant is a perennial favorite among locals and tourists, particularly for brunch on the weekends...Starting at €8.20
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Nissan Motor Co. Ltd.--2002 (Spanish version)
Yoshino, Michael Y.; Egawa, MasakoCase HBS-304S07StrategyCarlos Ghosn, a former executive vice president of Renault, became the COO of Nissan Motor Co., a troubled auto company in Japan when Renault bought 38% of the company in 1999. This case deals with how Ghosn turned the company around. Examines in considerable detail how he went about successfully energizing and mobilizing the demoralized employees after a decade of failed efforts. Having successfully transformed itself, the company faces a series...Starting at €8.20
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Implementing the Nissan Renewal Plan (Spanish version)
Yoshino, Michael Y.; Egawa, MasakoCase HBS-305S10StrategyCarlos Ghosn, a former executive vice-president of Renault, became the COO of Nissan Motor Co., a troubled auto company in Japan when Renault bought 38% of the company in 1999. This case deals with how Ghosn turned the company around. Examines in considerable detail how he went about successfully energizing and mobilizing the demoralized employees after a decade of failed efforts. A rewritten version of an earlier case.Starting at €8.20