Search results
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Kola Real: La expansión internacional
Ferré, Miguel; Natividad, GabrielCase PAD-DG-C-406EntrepreneurshipDescribe el caso de la internacionalización de una empresa peruana en varios países de la región, partiendo de unos modestos inicios en Ayacucho (1988). Se puede discutir la similitud o diferencias en la forma de nacer según el contexto de cada país.Starting at €8.20
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Publish or Protect? (Spanish version)
Shih, Willy; Chai, SenCase HBS-615S15Service and Operations ManagementShould they patent inventions coming out of their manufacturing process development work, should they keep them as trade secrets, or should they publish them so that they would go into the public domain and nobody else could patent them? They wish to preserve their freedom to practice, but they are very concerned about competitors' ability to benefit from LEGO Group's R&D investments or alternately interfere with its freedom to operate.Starting at €8.20
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Netflix (Spanish version)
Shih, Willy; Kaufman, Stephen P.; Spinola, DavidCase HBS-608S26Strategyvideo-on-demand. How should Netflix respond?Starting at €8.20
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LinkedIn (A) (Spanish version)
Piskorski, Mikolaj JanCase HBS-711S07StrategyIn the summer of 2005, LinkedIn, a two-year-old start-up, was choosing between two options to monetize its 5 million business people network. Members could contact each other through trusted intermediaries on the network to offer or seek jobs, consulting engagements, expertise, and financing. The company had outpaced its competitors by building the most populous online business network, but it had little revenue to show its investors. The first r...Starting at €8.20
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Facebook (Spanish version)
Piskorski, Mikolaj Jan; Eisenmann, Thomas R.; Chen, David; Feinstein, Brian; Smith, AaronCase HBS-810S15EntrepreneurshipAs Facebook topped one billion monthly users in October 2012, the online social network continued to face questions about how best to monetize its surging traffic. The company could invest further in new advertising products, which represented the majority of the revenue thus far, or concentrate on the Facebook Platform and help third-party developers create and distribute their own applications. After a highly anticipated yet largely disappointi...Starting at €8.20
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The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Co.
Shih, Willy; Chien, Chen-Fu; Shih, Chintay; Chang, JackCase HBS-610003-EService and Operations ManagementTo maximize their effectiveness, color cases should be printed in color. When L.C. Tu receives an emergency order, he is confronted with a range of production scheduling choices, each of which has unique costs and trade-offs. The case was designed to help students understand job-shop style production and the impact of disruptions and reactive scheduling. Students use two of Taiwan Semiconductor Manufacturing Company's mainstream processes as a ve...Starting at €8.20
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Transforming ASUSTeK: Breaking from the Past, Teaching Note
Shih, WillyTeaching Note HBS-610047-ETeaching Note for [610041].Starting at €0.00
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Pandora Radio: Fire Unprofitable Customers, Teaching Note
Shih, WillyTeaching Note HBS-610078-ETeaching Note for [610077].Starting at €0.00
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Carrot or Stick Getting Paid for Innovation at Tessera Technologies, Teaching Note
Shih, WillyTeaching Note HBS-610094-ETeaching Note for 610085.Starting at €0.00
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Shanzai! MediaTek and the "White Box" Handset Market, Teaching Note
Shih, WillyTeaching Note HBS-611007-ETeaching Note for 610081.Starting at €0.00