Search results
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BioTD: Biotechnology Developers
Sanz, Luis J.; Carrion Saavedra, Jorge Luis; Centro de InvestigacionesCase INCAE-12405-EFinanceWith an important proposal that will multiply its sales more than 20 times, bioTD is exploring the main outside financing options available. This company located in Costa Rica manufactures biotechnology products and medical devices and is analysing several options to finance a proposal that will multiply its sales more card financing. This has forced Dr. Wiscovitch and his partners to look for outside financing. They are considering several optio...Starting at €8.20
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Chemical Labour Grouping, European Economic Interest Grouping
Parés Canalias, Francisco; Renart, Lluís G.Case M-793-EMarketingOn March 13, 1990, Chemical Labour Grouping, European Economic Interest Grouping (CLG, EEIG) was incorporated as the first EEIG established in Spain. It was formed by four paint manufacturers: Spanish, French, German and British. Its principal target markets were automobile manufacturers and it competed with large multinational paint manufacturers. The case describes EEIG's management, and the situation and perspectives just after its conception....Starting at €8.20
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Iluminum, S.A.
Lopetegui G.; Parés Canalias, Francisco; Renart, Lluís G.Case M-678-EMarketingStarting at €8.20
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Spanish Building Materials, S.A. (SPABUMA)
Guillén, F. J.; Parés Canalias, Francisco; Renart, Lluís G.Case M-737-EMarketingStarting at €8.20
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Comercio Internacional para el Habitat, S.A. (B)
Guillén, F. J.; Parés Canalias, Francisco; Renart, Lluís G.Case M-758-EMarketingStarting at €5.74
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Compensación y Comercio, S.A.
Parés Canalias, Francisco; Renart, Lluís G.; Schramm K.; Withmire M.Case M-911-EMarketingStarting at €8.20
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Chupa Chups Vending: "Choose your flavor"
Lewis, Gary Andrew; Parés Canalias, Francisco; Renart, Lluís G.Case M-1145-EMarketingAt the end of 2001, Andrew Lewis must decide whether to accept a job as head of international marketing for a large alcoholic drinks company or take up an alternative offer to work on a freelance basis as a commercial agent selling a new vending machine worldwide. The machine has been developed by Discapa, S.A. following guidelines laid down by Chupa Chups, S.A. It is a completely new type of machine for selling Chupa Chups lollipops. To make the...Starting at €8.20
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Troll-AEG
Parés Canalias, Francisco; Renart, Lluís G.; Sardá, J.Case M-890-EMarketingIn January 1992 two European companies (one German, one Spanish) are prepared to sign two "mirror" distribution contracts, through which the German designates the Spaniard as non-exclusive distributor of its products in Spain and France, whilst in the other contract the Spaniard designates the German as non-exclusive distributor of its products in Germany. Both companies manufacture lamps with contemporary designs, and their respective ranges and...Starting at €8.20
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Nestlé Spain: The Red Box
Parés Canalias, Francisco; Renart, Lluís G.Case M-1080-EMarketingUp to 1988, Nestlé España, S.A. had a 45% market share in boxed chocolates in Spain. This leadership position was reinforced in 1988 with the acquisition of Rowntree ("After Eight" and "Quality Street") and Perugina ("Baci"). But it was subsequently strongly challenged when, in September 1989, Ferrero aggressively launched Ferrero Rocher in Spain. In spite of Nestlé's marketing efforts, Ferrero made strong gains in market share. At the end of 199...Starting at €8.20
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Wetteren-Lloveras
Parés Canalias, Francisco; Renart, Lluís G.Case M-827-EMarketingStarting at €8.20