Search results
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Longchamp
Avery, Jill; Junker, Tonia; Beyersdorfer, DanielaCase HBS-316086-EMarketingLongchamp's Le Pliage is one of the fashion world's most successful products, a cultural icon across the globe. But managing the low priced, nylon handbag is challenging as Longchamp tries to move its brand upmarket into higher priced, luxury leather goodStarting at €8.20
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Preserve the Luxury or Extend the Brand (HBR Case Study)
Beyersdorfer, Daniela; Dessain, VincentArticle HBS-R1101X-EMarketingMany luxury brands are able to command high prices because of their excellent quality, solid reputation, and limited availability. But it can be tricky both to maintain that cachet and continue to grow if the next generation of consumers is completely priced out of your market. Fictional winemaker Chateau de Vallois, a traditional estate with centuries of experience in producing luxury wines, faces that dilemma and is now considering whether to l...Starting at €8.20
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Bonuses in Bad Times (HBR Case Study and Commentary)
Beyersdorfer, Daniela; Dessain, Vincent; Ton, ZeynepArticle HBS-R1207R-ELeadership and People ManagementIt's 2008 and Spanish food retailer Superado is on course to miss its financial targets. According to company policy, this means that Superado should withhold all bonuses for the year. But the company has an unbroken tradition of paying out bonuses and treating its workforce well--and it enjoys low staff turnover and high productivity as a result. In this fictionalized case study, based on a Harvard Business School case by Zeynep Ton and Simon Ha...Starting at €8.20
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The Nature of Institutional Voids in Emerging Markets: Why Markets Fail and How to Make Them Work
Khanna, Tarun; Palepu, Krishna G.Book Chapter HBS-5904BC-EStrategyConventional wisdom holds that the best way to select an emerging market to exploit is to evaluate its size and growth potential. Not so, according to the authors-two leading experts on the subject. The primary exploitable characteristic of an emerging market is actually the lack of institutions (like credit card systems, intellectual property adjudication, and data research firms) that facilitate efficient business operations. But while such ins...Starting at €8.20
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Spotting and Responding to Institutional Voids: Identifying Opportunities in Emerging Markets
Khanna, Tarun; Palepu, Krishna G.Book Chapter HBS-5905BC-EStrategyThe trick to defining and executing business strategy in emerging markets? Identifying the key institutions missing from developing economies-like absent or unreliable sources of market information, an uncertain regulatory environment, or inefficient judicial systems-and building businesses that will help fill those voids. This chapter, from the book "Winning in Emerging Markets" by two experts in the field, equips managers with toolkits to spot ...Starting at €8.20
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Emerging Giants: Competing at Home-How Emerging Market-Based Companies Can Build Competitive Advantage at Home
Khanna, Tarun; Palepu, Krishna G.Book Chapter HBS-5911BC-EStrategyUnshackled by economic liberalization, domestic companies in emerging markets are aggressively pursuing growth opportunities at home and abroad and thriving in the global marketplace. These "emerging giants" have the distinct advantage of understanding and operating directly in local markets and developing capabilities accordingly. But increasingly, these companies face enormous pressure from foreign multinational competitors and the lack of key ...Starting at €8.20
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Tata Motors: The Tata Ace
Palepu, Krishna G.; Srinivasan, VishnuCase HBS-108011-EStrategyConsiders the strategy and experience of Tata Motors, India's leading commercial truck maker, as it developed a new small commercial vehicle, the Tata Ace. Positioned as a replacement for the three-wheelers that predominated as small commercial vehicles iStarting at €8.20
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Hewlett-Packard-Compaq: The Merger Decision, Teaching Note
Palepu, Krishna G.Teaching Note HBS-108065-EStrategyTeaching Note for [104048].Starting at €0.00
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The Fall of Enron
Healy, Paul M.; Palepu, Krishna G.Case HBS-109039-ELeadership and People ManagementThe case traces the rise of Enron, covering the company's business innovations, personnel management, and risk management processes. It then examines the company's dramatic fall including the extension of its trading model into questionable new businessesStarting at €8.20
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Strategy and Governance at Yahoo! Inc.
Palepu, Krishna G.; Srinivasan, Suraj; Lane, David; Cornell, Ian McKownCase HBS-112040-EAccounting and ControlYahoo! faces a number of governance and strategic challenges in late 2011 as it tries to compete with rivals such as Google and find ways to monetize its shareholding and business links with Alibaba Group in China and Yahoo! Japan. The company is now valuStarting at €8.20