Merck: Managing Vioxx (A)-(G), Teaching Note

  • Reference: HBS-109087-E

  • Year: 1999

  • Number of pages: 12

  • Geographic Setting: United States

  • Publication Date: Jun 25, 2009

  • Fecha de edición: Apr 13, 2017

  • Source: HBSP (USA)

  • Type of Document: Teaching Note

  • Industry Setting: Pharmaceuticals

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Description

Teaching Note for [109080], [109081], [109082], [109083], [109084], [109085], and [109086].

Keywords

Business ethics Crisis management Innovation Leadership Risk management