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Vipp A/S, Teaching Note
Austin, Robert D.Teaching Note HBS-609099-EMarketingTeaching Note for [607052].Starting at €0.00
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F-Secure Corporation: Software as a Service (SaaS) in the Security Solutions Market, Teaching Note
Austin, Robert D.; Applegate, Lynda M.; Lyytinen, Kalle; Penttinen, Esko; Saarinen, TimoTeaching Note HBS-809151-EMarketingTeaching Note for [809099].Starting at €0.00
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CAEI: Impulsando la innovación y la rentabilidad en el sector agrario
Villafuerte Martin, Antonio; De Cote, Jose AntonioCase IIST-MI-157MarketingCAEI es la segunda empresa productora de caña de azúcar de República Dominicana. En 2010 inició un proceso de transformación estratégica del negocio que la ha convertido en 2017 en una de las empresas más rentables y competitivas de la industria azucarera en el Caribe. El caso describe esa transformación, así como los retos a los que se enfrenta la empresa (y el conjunto de la industria) en 2017.Starting at €8.20
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CAEI: Driving innvotaion and profitability in the agricultural sector
Villafuerte Martin, Antonio; De Cote, Jose AntonioCase IIST-MI-157-E-EMarketingCAEI is the second largest producer of sugar cane in the Dominican Republic. In 2010, it undertook a strategic business transformation that resulted in CAEI being, by 2017, one of the most profitable and competitive companies in the sugar industry in the Caribbean. This was achieved mainly thanks to the incorporation of new technologies, the innovations introduced in processes, and a radical change in the way employees were treated and motivated....Starting at €8.20
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CAEI: Impulsando la innovación y la rentabilidad en el sector agrario - Nota del Instructor
Villafuerte Martin, Antonio; De Cote, Jose AntonioTeaching Note IIST-MITN-157MarketingCAEI es la segunda empresa productora de caña de azúcar de República Dominicana. En 2010 inició un proceso de transformación estratégica del negocio que la ha convertido en 2017 en una de las empresas más rentables y competitivas de la industria azucarera en el Caribe. El caso describe esa transformación, así como los retos a los que se enfrenta la empresa (y el conjunto de la industria) en 2017.Starting at €0.00
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LEGO Group: Building Strategy
Darren Meister; Paul BigusCase IVEY-9B11M086-EMarketing, StrategyThe world famous toymaker, The LEGO Group, assembled an internal management team to create a strategic report on LEGO’s different product lines and business operations. In recent years, numerous threats to LEGO had emerged in the toy industry. The acquisition of Marvel Entertainment by The Walt Disney Company created major implications for valuable toy license agreements. LEGO had also recently lost a long legal battle with major competitor MEGA ...Starting at €8.20
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CAEI: Driving innvotaion and profitability in the agricultural sector. Teaching Note
Villafuerte Martin, Antonio; De Cote, Jose AntonioTeaching Note IIST-MITN-157-E-EMarketingCAEI is the second largest producer of sugar cane in the Dominican Republic. In 2010, it undertook a strategic business transformation that resulted in CAEI being, by 2017, one of the most profitable and competitive companies in the sugar industry in the Caribbean. This was achieved mainly thanks to the incorporation of new technologies, the innovations introduced in processes, and a radical change in the way employees were treated and motivated....Starting at €0.00
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Better World Fashion: Circular Economy and Competitive Advantage
Reimer Ivang; Mohammad Bakhtiar RanaCase IVEY-9B19A021-EEntrepreneurship, Marketing, StrategyIn 2015, in Aalborg, Denmark, the two co-founders of Better World Fashion formed their company as a social enterprise, aiming to highlight all that was wrong with the fashion industry and offer a cleaner and more ethical solution. The business was designed to focus not only on profit but also on minimizing the environmental impact of the supply chain. The founders chose to specialize in garments made from re-purposed leather, as leather had a lon...Starting at €8.20
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Vertu: Nokia’s Luxury Mobile Phone for the Urban Rich
Ken Kwong-Kay WongCase IVEY-9B11A040-EEntrepreneurship, Marketing, StrategyNokia, headquartered in Finland, was a global telecommunications equipment manufacturer. It operated Vertu, a luxury mobile phone brand that had pioneered the luxury mobile phone market in the late 1990s by using precious materials such as diamonds, sapphires, titanium, and exotic leather for phone production. The company had enjoyed impressive growth in almost 70 countries and had sold hundreds of thousands of phones in the eight years since its...Starting at €8.20
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Vertu: Last Call for British Luxury Mobile Phone Maker
Margaret Osborne; Ken Kwong-Kay WongCase IVEY-9B19A005-EMarketing, StrategyVertu Corporation Limited (Vertu), a manufacturer and retailer of luxury mobile phones, was founded as a subsidiary of Nokia in 2000. It was later acquired by a Swedish private equity firm in 2012, and then sold to Godin Holdings in 2015. Despite these multiple corporate ownership transitions, Vertu had remained uniquely positioned, differentiated by its phones’ bejewelled embellishments and a worldwide concierge service available at the touch of...Starting at €8.20