HBSP (USA)
-
Bose Corporation: Communication Strategy for Challenging Apple's Beats by Dr. Dre
Dolan, Robert J.Case HBS-518036-EMarketingWhen a tsunami hit Southeast Asia on December 26, 2004, the leadership team at a Swedish tour company must manage a devastating crisis affecting thousands of its customers and employees in Thailand. Documents the challenges the company faced in the first ten hours of the crisis. Amid the uncertainty of those first hours, the leadership team must make a range of decisions to orchestrate the company's response and manage the rest of its business. D...Starting at €8.20
-
The Republic of the Philippines: The Next Asian Tiger
Vietor, Richard H.K.; Dominguez, Carol; Moss, TullyCase HBS-714004-EEconomicsThe Philippines, for long a laggard in Asia, is now growing fast in 2012, with a positive current account balance. While it still exports services, it is increasing its assembly of manufactured products and trying to increase mining. For these activities, however, it needs more foreign direct investment. And for that, it needs domestic tranquility and better infrastructure.Starting at €8.20