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Strategic Sourcing at Whirlpool China: Finding the Ideal Supplier
Martin Lockstrom; Thomas E. Callarman; Shengrong (Linda) ZhangCase IVEY-9B12D012-EService and Operations ManagementIt was April 10, 2011, when the head of Whirlpool’s Asia International Procurement Office in Shanghai was informed by his colleagues that the company was about to launch a new energy-efficient refrigerator model in just six months. For the new refrigerator model, the basic difference was in the motor; the current AC motor would need to be replaced with a DC motor, which was more efficient but also more expensive. He would have to find a suitable ...Starting at €8.20
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High-Tech Metal Components: Finding Local Suppliers
Martin Lockstrom; Shen LiCase IVEY-9B12D004-EEntrepreneurship, Service and Operations Management, StrategyIn May 2009, High-Tech Metal Components (HTMC) inaugurated its brand new production plant of forgings and castings for automotive supplies in Suzhou, a city of 13 million close to Shanghai, China. After the successful installation of machinery and placement of workers, the company was prepared to begin production. A month later, the general manager of the Chinese division of HTMC received a phone call from the chief operating officer of its Germa...Starting at €8.20
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Olympus and the Whistleblower President
Seijiro Takeshita; Christopher WilliamsCase IVEY-9B12M012-EStrategyThe newly appointed president and chief operating officer of Olympus Corporation of Japan was called to an emergency board meeting. The purpose of the meeting was to discuss governance issues regarding corporate mergers and acquisitions. However, it would be no ordinary meeting. Since assuming the role of president in April 2011, the president had discovered evidence of corporate fraud on a large scale. He had commissioned an external auditor rep...Starting at €8.20
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Tesco PLC: Strategy for India
Christopher Williams; Ramasastry ChandrasekharCase IVEY-9B14M096-EStrategyAs multinational enterprises expand operations in emerging economies, identifying and responding to unique marketing challenges may require strategy that focuses on local adaptation and global integration on a country by country basis. In March 2014, Tesco PLC (Tesco), the largest retailer in the United Kingdom and the third largest supermarket group in the world, has signed an agreement with Trent Hypermarkets, the retail division of the Tata Gr...Starting at €8.20
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Strategic Sourcing at Whirlpool China: Finding the Ideal Supplier (Spanish Version)
Martin Lockstrom; Thomas E. Callarman; Shengrong (Linda) ZhangCase IVEY-9B12DS012Service and Operations ManagementIt was April 10, 2011, when the head of Whirlpool’s Asia International Procurement Office in Shanghai was informed by his colleagues that the company was about to launch a new energy-efficient refrigerator model in just six months. For the new refrigeratoStarting at €8.20
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Business Process Outsourcing at Apollo Health Street
Christopher Williams; Ramasastry ChandrasekharCase IVEY-9B11M041-EStrategyThe managing director of Apollo Health Street (AHS), a health care business process outsourcing (BPO) company headquartered in Pennsylvania, United States, was pondering two dilemmas: achieving short-term growth for his company, and finding new ways to compete in a changing industry. AHS was itself a subsidiary of Apollo Health Enterprises Ltd., an integrated health care company located in Hyderabad, India. AHS had been growing at an 80 per cent ...Starting at €8.20
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Medicloud Singapore: Digital Health Entrepreneurship in an Evolving Industry
Yun Su; Dominic LimCase IVEY-9B20M009-EEntrepreneurship, StrategyIn December 2016, two years after the founding of Medicloud, a Singapore-based start-up that offered a medical appointment-booking application, the founder and chief executive officer recognized that the start-up had yet to monetize. A decision regarding a pivot was imminent. He also recognized that there were new opportunities in the areas of employee benefits and insurance for small- and medium-sized enterprises (SMEs). He needed to answer two ...Starting at €8.20
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Hongxin Entrepreneur Incubator: Expanding the Cloud
Xiaosong Lin; Christopher Williams; Zhirong MuCase IVEY-9B14M113-EEntrepreneurship, StrategyThe Hongxin Entrepreneur Incubator, located in Xiamen, Fujian Province, China, has experienced tremendous growth between 2001 and 2013. Its founder and president has received widespread acclaim as he has helped to launch and turn around more than 100 local companies, both start-ups and more developed enterprises. He now plans to develop and grow the incubator by setting it up as an online platform that would connect and support an alliance of ent...Starting at €8.20
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Tesla: Internationalization from Singapore to China
Christopher Williams; Umair Shafique; Adnan Kayssi; Wanyi Zhao; Agata Barczyk; Lukasz GluszynskiCase IVEY-9B15M074-EEntrepreneurship, StrategyElon Musk, the CEO of the U.S.-headquartered Tesla Motors (Tesla), was considering how the company should enter the Chinese market. Less than a year earlier, Tesla had exited Singapore after disappointing results only six months after entering that promising market. There were several questions that the company would have to answer in order to formulate an appropriate entry strategy for China. First, could the company learn from its experiences i...Starting at €8.20
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Global Sourcing at Anheuser-Busch InBev: Tapping (Beer) into the Chinese Supplier Market
Martin Lockstrom; Thomas E. Callarman; Shengrong (Linda) ZhangCase IVEY-9B12D015-EService and Operations Management, StrategyThis case concerns the difficulties of global sourcing for InBev, an international brewery with branches in six geographical zones. In 2006, Pascal Baltussen came to China to set up the company's international procurement office and had it up and running by the end of the year. Not only were risks such as delivery delays and rising costs constantly lurking, but in 2010 his company, Brazilian-Belgian brewer InBev, acquired the almost equally large...Starting at €8.20