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Mahindra Rise: A Brand Architecture Decision
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14A077-EPublished: Feb 20, 2015Reviewed: Mar 19, 2015Format: PDFPages: 13Language: English - Case
Seijing Motor Corporation: Reposition or Extend the Pickup Brand
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18A012-EPublished: Mar 2, 2018Reviewed: Mar 2, 2018Format: PDFPages: 8Language: English - Case
Evoe Spring Spa: A Positioning Dilemma
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13A051-EPublished: Jan 13, 2014Reviewed: Feb 27, 2014Format: PDFPages: 16Language: English - Case
Olympus and the Whistleblower President
Collection: Ivey Business School (Canada)Ref.: IVEY-9B12M012-EPublished: Feb 24, 2012Reviewed: Feb 24, 2012Format: PDFPages: 13Language: English - Case
Tesco PLC: Strategy for India
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14M096-EPublished: Jul 31, 2014Reviewed: Aug 1, 2014Format: PDFPages: 10Language: English - Case
Singapore Airlines Limited: Dividends
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18N018-EPublished: Oct 1, 2018Reviewed: Oct 1, 2018Format: PDFPages: 12Language: English - Case
John Keells Hotels in Sri Lanka: Building Brand Architecture
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A028-EPublished: Jul 5, 2019Reviewed: Jul 5, 2019Format: PDFPages: 16Language: English - Case
Singapore Airlines: A Rights Issue during the COVID-19 Crisis
By Emir HrnjićCollection: Ivey Business School (Canada)Ref.: IVEY-W24460-EPublished: Mar 29, 2022Reviewed: Mar 29, 2022Format: PDFPages: 11Language: English - Case
OCBC Versus Elliott Management: Acquisition of Wing Hang Bank
By Emir HrnjićCollection: Ivey Business School (Canada)Ref.: IVEY-9B15N010-EPublished: Jul 15, 2015Reviewed: Aug 5, 2015Format: PDFPages: 20Language: English - Case
Suntech Power: Competition and Financing in China's Solar Industry
By Emir HrnjićCollection: Ivey Business School (Canada)Ref.: IVEY-9B15N019-EPublished: Oct 16, 2015Reviewed: Nov 18, 2015Format: PDFPages: 11Language: English