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Jan Eriksson at Novartis Indonesia: Turmoil in the Indonesian Pharmaceutical Industry (Spanish Version)
Knoop, Carin-Isabel; St. George, AnthonyCase HBS-805S27Knowledge and CommunicationJan Eriksson es el gerente de la empresa conjunta indonesia de Novartis con sede en Basilea (Novartis Indonesia), compañía farmacéutica más grande del mundo, formada por la fusión de 1996 entre Sandoz y Ciba-Geigy. El caso describe las acciones que ha tomado desde que asumió su cargo en mayo de 1996. Fue en medio de la fusión de las operaciones de Indonesia de Sandoz y Ciba-Geigy, cuando la crisis financiera golpeó Indonesia. Él ha preparado dos ...Starting at €8.20
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NutraSweet en China (B)
Yoshino, Michael Y.; Knoop, Carin-Isabel; St. George, AnthonyCase HBS-309S30Knowledge and CommunicationComplementa el caso (A).Starting at €5.74
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We Are So Sorry: Sedang Prestige Resort
Jim KayalarCase IVEY-9B12M019-EEntrepreneurship, Leadership and People Management, StrategyLooking back on the disastrous vacation of an American couple in Indonesia, this case shows how a globally branded North American hotel chain disregarded the basic tenets of maintaining their global brand promise, ignored generally accepted customer service standards, failed to instigate delivery failure recovery, and leveraged firm-specific capabilities to maximize shareholder wealth. The reaction of the local manager at the Indonesian hotel and...Starting at €8.20
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Green Hills Hospital: Leading Change Management
Jim KayalarCase IVEY-9B12C037-ELeadership and People Management, StrategyThe case presents a change initiative at a large health care facility that aims to maximize shareholder value by introducing lean health care. While change management performance can be measured in financial terms, what happens when a mishandled change initiative starts to endanger the lives of patients?Starting at €8.20
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Otoyol Motor Company
Jim KayalarCase IVEY-9B09M053-EMarketing, Service and Operations Management, StrategyOtoyol Motor Company, a large commercial vehicle manufacturer, is on the verge of being liquidated by its shareholders. Despite all efforts to maintain its competitive position, the company has been caught in a downward spiral. Erosion of its first mover advantages, shifts in industry core competencies and changes in consumer preferences have depreciated the company's value proposition and deteriorated its market share. Utilizing empirical data, ...Starting at €8.20
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China Lodging Group (A) (Spanish version)
Sandino, Tatiana; Li, Shelley Xin; Hua Dai, NancyCase HBS-117S11Accounting and ControlThis case study explores the challenges of aligning middle management interests with company goals as a company navigates rapid growth in a dynamic industry. China Lodging Group, a Chinese hotel chain that opened about 2,000 hotels during its first decade in business, uses Balanced Scorecard (BSC) metrics to promote both consistency of service and an entrepreneurial attitude amongst hotel managers. The company needs to encourage its managers to o...Starting at €8.20
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The Generics Pharmacy
Jim KayalarCase IVEY-9B11M022-EEntrepreneurship, StrategyThe price of pharmaceuticals in the Philippines is second only to Japan within Asia and is among the highest in the world, despite the Philippines being a less developed country with nearly half of its population living on US$2 a day. The case illustrates how The Generics Pharmacy, a local pharmaceutical company, challenged the existing industry business model and became the largest pharmaceutical retailer in the country within a period of only t...Starting at €8.20
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Bon Star Hotel
Jim KayalarCase IVEY-9B09M072-EEntrepreneurship, StrategyA management consultant is dispatched to a Central Asian Republic to conduct an operational analysis of an underperforming hotel. Initially the objective of the assignment is to turn around the business. The scope of the intervention, however, changes dramatically as the consultant finds himself in the midst of a high stakes stakeholder standoff with numerous parties vying for ownership of the business. Based on an actual consulting assignment, t...Starting at €8.20
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MIA, Philippines
Jim KayalarCase IVEY-9B09M016-EStrategyThe newly appointed country director of MIA Philippines, a non-profit organization with a mandate to alleviate poverty in developing countries, is faced with the challenge of designing and managing a development assistance project that would establish a go-to-market supply chain for a remote Filipino fishing village. The country director has to enter a new country, launch the project, deal with the constraints of a foreign culture, manage the exp...Starting at €8.20
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China Lodging Group (B) (Spanish Version)
Sandino, Tatiana; Li, Shelley Xin; Hua Dai, NancyCase HBS-117S12Accounting and ControlSuplemento al caso 116004. Este estudio de caso explora los desafíos de alinear los intereses de mandos medios con objetivos de la empresa como una compañía navega rápido crecimiento en una industria dinámica. Alojamiento de China Group, una cadena hotelera china que abrió alrededor de 2.000 hoteles durante su primera década en el negocio, los usos cuadro de mando integral (BSC) métricas para promover tanto la consistencia del servicio y una acti...Starting at €5.74