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We Are So Sorry: Sedang Prestige Resort
Jim KayalarCase IVEY-9B12M019-EEntrepreneurship, Leadership and People Management, StrategyLooking back on the disastrous vacation of an American couple in Indonesia, this case shows how a globally branded North American hotel chain disregarded the basic tenets of maintaining their global brand promise, ignored generally accepted customer service standards, failed to instigate delivery failure recovery, and leveraged firm-specific capabilities to maximize shareholder wealth. The reaction of the local manager at the Indonesian hotel and...Starting at €8.20
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Green Hills Hospital: Leading Change Management
Jim KayalarCase IVEY-9B12C037-ELeadership and People Management, StrategyThe case presents a change initiative at a large health care facility that aims to maximize shareholder value by introducing lean health care. While change management performance can be measured in financial terms, what happens when a mishandled change initiative starts to endanger the lives of patients?Starting at €8.20
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Otoyol Motor Company
Jim KayalarCase IVEY-9B09M053-EMarketing, Service and Operations Management, StrategyOtoyol Motor Company, a large commercial vehicle manufacturer, is on the verge of being liquidated by its shareholders. Despite all efforts to maintain its competitive position, the company has been caught in a downward spiral. Erosion of its first mover advantages, shifts in industry core competencies and changes in consumer preferences have depreciated the company's value proposition and deteriorated its market share. Utilizing empirical data, ...Starting at €8.20
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The Generics Pharmacy
Jim KayalarCase IVEY-9B11M022-EEntrepreneurship, StrategyThe price of pharmaceuticals in the Philippines is second only to Japan within Asia and is among the highest in the world, despite the Philippines being a less developed country with nearly half of its population living on US$2 a day. The case illustrates how The Generics Pharmacy, a local pharmaceutical company, challenged the existing industry business model and became the largest pharmaceutical retailer in the country within a period of only t...Starting at €8.20
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Bon Star Hotel
Jim KayalarCase IVEY-9B09M072-EEntrepreneurship, StrategyA management consultant is dispatched to a Central Asian Republic to conduct an operational analysis of an underperforming hotel. Initially the objective of the assignment is to turn around the business. The scope of the intervention, however, changes dramatically as the consultant finds himself in the midst of a high stakes stakeholder standoff with numerous parties vying for ownership of the business. Based on an actual consulting assignment, t...Starting at €8.20
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MIA, Philippines
Jim KayalarCase IVEY-9B09M016-EStrategyThe newly appointed country director of MIA Philippines, a non-profit organization with a mandate to alleviate poverty in developing countries, is faced with the challenge of designing and managing a development assistance project that would establish a go-to-market supply chain for a remote Filipino fishing village. The country director has to enter a new country, launch the project, deal with the constraints of a foreign culture, manage the exp...Starting at €8.20
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Expanding the Oral Care Group in India (Spanish version)
Quelch, John A.; Zalosh, AlisaCase HBS-412S27StrategyBrinda Patel, director of oral care products for the India division of a consumer home-care product company, develops a data-driven marketing plan for toothbrushes. She believes her plan can support a 20% increase in unit sales based on rising demand for modern oral-care products in India. Her boss, the VP of Marketing, believes her forecast is too conservative and suggests spending more money on promotions to boost sales by 30%. Patel must devel...Starting at €8.20
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Wendy Peterson (Spanish version)
Hill, Linda A.; Zalosh, AlisaCase HBS-915S09Leadership and People ManagementWendy Peterson was recently promoted to Vice President of Sales at the Plano, Texas, office of AccountBack, an accounting software and services company. To penetrate a perceived market niche, Peterson hires Fred (Xing) Wu, whose familiarity with and access to Chinese business leaders in Plano is valuable. Wu was born and raised in China, partly educated in the U.S., and immigrated to the U.S. in 2005. Within 12 months, he had signed his regional ...Starting at €8.20
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Cottle-Taylor: Expanding the Oral Care Group in India, Teaching Note
Quelch, John A.; Zalosh, AlisaTeaching Note HBS-4351-EMarketingTeaching Note for Product Number 4350Starting at €0.00