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Didi Kuaidi
Ning Su; Yulin Fang; Yukun YangCase IVEY-9B16M060-EEntrepreneurship, StrategyIn 2015, Didi and Kuaidi, the two leading players in China’s Internet-based ride-hailing industry, merged to form Didi Kuaidi. The combined firm represented one of the world’s largest Internet- and smartphone-based transport service companies, valued at about $6 billion. In its home market of China, Didi Kuaidi left its biggest competitor, Uber, a distant second. Meanwhile, Didi Kuaidi actively pursued global growth. For example, it invested in a...Starting at €8.20
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Keda’s SAP Implementation
Derrick Neufeld; Yulin Fang; Huaiqing Wang; Terrance FungCase IVEY-9B11E001-EInformation Technologies, StrategyKeda, a manufacturer of large-scale machinery in China, had successfully deployed an enterprise resource planning (ERP) solution that was paying for itself through more efficient inventory management. This was significant because despite China’s increasing demand for ERP systems, an estimated 80 per cent of ERP implementation efforts failed in the country. The vice general manager of Keda had a large backlog of other information technology projec...Starting at €8.20
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Korea: On the Back of a Tiger (Abridged)
Huang, YashengCase HBS-708052-EEconomicsWhat caused the 1997 Korea crisis? Did the International Monetary Fund (IMF) help or hinder recovery? Did democracy help or hinder recovery? Seen as an economic miracle, Korea succumbed to the wave of currency crises sweeping Asia in late 1997. Did the same state-led export growth strategy that had brought about such spectacular success cause this financial meltdown? Conversely, what role had foreign investors played in setting up the crisis by p...Starting at €8.20
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Malabar Gold & Diamonds: Expansion Plans
Vinod Thakur; Sabyasachi SinhaCase IVEY-W26278-EStrategyMalabar Gold & Diamonds (Malabar) was established in 1993 in Kerala, India. By 2019, the company was a leading retail chain in India's jewellery market and one of the top five jewellery businesses in the world, selling their products through 117 Indian outlets and 143 global outlets across nine countries. Most of Malabar's domestic revenue came from the southern region of India, and the company was looking to extend its footprint across the entir...Starting at €8.20
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The Entrepreneur's Dilemma: Alibaba, Tencent and Amazon as e-Commerce Platforms
Ning Su; Yulin Fang; Haibin Yang; Yukun Yang; Xin QiuCase IVEY-9B15E015-EEntrepreneurship, Information Technologies, StrategyA nascent women’s apparel online store on Tmall, China's largest business-to-consumer retail platform operated by Alibaba Group, was just beginning to establish itself on the online market utilizing the tools and services provided by Tmall to develop and operate its business. Within four months after the business was launched, Tmall unexpectedly released a new policy which significantly increased the annual service fee and cash deposit for indivi...Starting at €8.20
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Keda’s SAP Implementation (Spanish version)
Derrick Neufeld; Yulin Fang; Huaiqing Wang; Terrance FungCase IVEY-9B11ES001Information Technologies, StrategyKeda, a manufacturer of large-scale machinery in China, had successfully deployed an enterprise resource planning (ERP) solution that was paying for itself through more efficient inventory management. This was significant because despite China’s increasing demand for ERP systems, an estimated 80 per cent of ERP implementation efforts failed in the country. The vice general manager of Keda had a large backlog of other information technology projec...Starting at €8.20
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Didi, Kuaidi, and Uber in China
Ning Su; Yulin Fang; Yukun YangCase IVEY-9B16M059-EEntrepreneurship, StrategyIn 2014, China’s leading domestic Internet-based ride-hailing company, Didi, claimed more than 50 per cent of the Chinese ride-hailing market, followed closely by a major local competitor, Kuaidi. As Didi and Kuaidi actively competed against each other, U.S.-based Uber entered the battle with a different strategy. In the face of the increasingly complex and constantly changing landscape of China’s ride-hailing market, Didi’s founders wondered wha...Starting at €8.20
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Google in China (B)
Deborah Compeau; Yulin Fang; Majela YinCase IVEY-9B10E011-EInformation Technologies, StrategyThis case, a supplement to Google in China (A), details the search engine’s cyber attack from within China, as well as Google’s response.Starting at €5.74
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Tencent: Innovating in China's Mobile Payment Industry
Ning Su; Yulin Fang; Yukun Yang; Jiafang YinCase IVEY-9B14M149-EEntrepreneurship, StrategyBy 2014, Tencent Holdings Limited, headquartered in Shenzhen, China, had become one of the most innovative companies in Asia. It had created several leading Internet platforms to form China’s largest Internet community. WeChat (or Weixin, as known to Chinese users) was one of the company’s most popular mobile platforms, having grown to 200 million active users in the first two years after its launch in 2013. Shortly thereafter, WeChat rolled out ...Starting at €8.20
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Shubham Goldiee Masale Private Limited: Consolidate or Expand
Sabyasachi Sinha; Vinod ThakurCase IVEY-9B20M080-EEntrepreneurship, StrategyShubam Goldiee Masale Private Limited was a family business established by two childhood friends in 1980 in Kanpur, northern India. In 2004, second-generation family members began joining the business. With the arrival of the new generation, the company started renewing its business operations. The two founders divided specific management roles and responsibilities of key departments among second-generation family members, although control of the...Starting at €8.20