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InMobi: Reimagining Mobile Advertising
Gupta, Sunil; Chaturvedi, SaloniCase HBS-516030-EMarketingInMobi, a mobile advertising company, considered one of India's first unicorns, has launched a new product called Miip. InMobi hopes that the product will grow its revenue 8 times by 2018. Visually identified by a mascot, Miip seeks to re-imagine adverting by becoming a user's trusted companion on the mobile phone, introducing them to new, relevant products, much as a friend would. As the CEO and co-founder Naveen Tewari introduces the product in...Starting at €8.20
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The Rise of Populism and Italy's Electoral "Tsunami"
Abdelal, Rawi; Roscini, Dante; Corsi, ElenaCase HBS-719042-EEconomicsThe case explores several reasons behind the rise of populism in Italy and ponders the long-term sustainability of populist governments. Italy's March 2018 elections led to a populist government which included the right-wing League and the anti-establishment 5 Star Movement. To respect their electoral promises, the two parties came up with a budget plan which provided for a public deficit at 2.4%, a figure higher than what the previous administra...Starting at €8.20
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Transport Corporation of India (B): Choosing the Right Candidate
Narayanan, V.G.; Chaturvedi, SaloniCase HBS-113131-EAccounting and ControlSupplement to case 113131. Transport Corporation of India was a logistics company that provided multi-modal transport solutions to its customers. Set up in 1958, TCI had grown from a 'one man, one truck, one office' set-up to a company with revenues of $400 million in half a century. TCI's growth had been assisted by the creation of individual divisions that provided specialized services to its clients-Freight, Express, Supply Chain Solutions, Se...Starting at €5.74
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Pacific Dunlop China (A): Beijing (Spanish Version)
Upton, David M.; Seet, RichardCase HBS-607S28Service and Operations ManagementDescribe la situación de un gerente de planta Occidental con exceso de trabajo en una empresa conjunta chino. El cuarto en una línea de este tipo de gestores, que deben hacer frente a los problemas combinados de una incapacidad para delegar, costumbres y prácticas diferentes, y dificultades en la tecnología de la información y el control de la planta.Starting at €8.20
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Fair & Lovely vs. Dark is Beautiful, Teaching Note
Deshpande, Rohit; Chaturvedi, SaloniTeaching Note HBS-517104-EMarketingTeaching note for case 516079.Starting at €0.00
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The Sino-Russian Rapprochement: Energy Relations in a New Era
Abdelal, Rawi; Skalamera, Morena; Tarontsi, SogomonCase HBS-715016-EEconomicsThe United States could enhance or threaten China's energy security but China was unsure of the U.S. intentions. China and the United States were both friends and potential foes. In the meantime, Russia's own ambivalent relationship with the United States and its Western allies worsened. In this context, China and Russia grew closer. Bilateral ties in the energy trade quickly improved: Russian oil exports expanded, while disagreements on the term...Starting at €8.20
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Kumbh Mela: India's Pop-up Mega-City
Khanna, Tarun; Macomber, John D.; Chaturvedi, SaloniCase HBS-214023-EFinanceStarting at €8.20
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Kumbh Mela: India's Pop-up Mega-City, Teaching Note
Khanna, Tarun; Macomber, John D.; Chaturvedi, SaloniTeaching Note HBS-219081-EFinanceTeaching note for case 214023.Starting at €0.00
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Transport Corporation of India (D): Business Development across Divisions
Narayanan, V.G.; Chaturvedi, SaloniCase HBS-113134-EAccounting and ControlTransport Corporation of India was a logistics company that provided multi-modal transport solutions to its customers. Set up in 1958, TCI had grown from a 'one man, one truck, one office' set-up to a company with revenues of $400 million in half a century. TCI's growth had been assisted by the creation of individual divisions that provided specialized services to its clients-Freight, Express, Supply Chain Solutions, Seaways and Global. In 2012, ...Starting at €5.74
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BMVSS: Changing Lives through Innovation One Jaipur Limb at a Time (Abridged)
Datar, Srikant M.; Chaturvedi, Saloni; Bowler, Caitlin N.Case HBS-115009-EAccounting and ControlBhagwan Mahaveer Viklang Sahayata Samiti (BMVSS) is an Indian not-for-profit organization engaged in assisting differently-abled persons by providing them with the legendary low-cost prosthesis, the Jaipur Foot, and other mobility-assisting devices, free of cost. Known for its patient-centric culture, its focus on innovation, and for developing the $20 Stanford-Jaipur knee, BMVSS has assisted over a million people in its lifetime of 44 years. As ...Starting at €8.20