Default Category
-
Indraprastha Cold Storage Ltd: Value Added Strategy in an Emerging Market
S.P. Raj; Atanu AdhikariCase IVEY-9B12A055-EMarketingThis case examines the business strategies available to an Indian company, Indraprastha Cold Storage Ltd. (IPCSL). It has made substantial investments in upgrading its existing cold storage to differentiate itself from the competition based on the premise that by providing superior product quality, it could charge a premium for its value added cold storage service. However, competitors lowered their rates in an attempt to capture even more custom...Starting at €8.20
-
Edible Agro Products Limited: Creating Higher Value for Farmers
Atanu Adhikari; Arna DasCase IVEY-9B14A047-EMarketing, StrategyThe director of Edible Agro Products Limited (EAPL) was reviewing the production figures for Gujarat Til-2, a variety of white sesame that EAPL had introduced to West Bengal in 2008. He had hoped to bring about a revolution in sesame production with this superior new variety and to create higher value for West Bengal farmers and for EAPL. However, his plan had yet to achieve the outcomes he had anticipated. The year 2010 was the third consecutive...Starting at €8.20
-
Tata Power: Corporate Social Responsibility and Sustainability
Rama Deshmukh; Atanu AdhikariCase IVEY-9B10M013-EEntrepreneurship, StrategyHIGHLY COMMENDED CASE - Indian Management Issues and Opportunities Runner-up, 2012 European Foundation for Management Development (EFMD) Case Writing Competition. The case describes the strategic dilemma involved in making a decision on the method of operation of the corporate social responsibility (CSR) department for one of the leading Indian multinational corporations, Tata Power Company (TPC) from Tata Group of Companies. TPC had undertaken t...Starting at €8.20
-
UTV and Disney: A Strategic Alliance (A)
Atanu Adhikari; Rama DeshmukhCase IVEY-9B10M043-EStrategyIn 2006, the senior vice-president of business development and strategy has to decide whether UTV Software Communications Ltd. (UTV) should go ahead with a joint venture with Walt Disney Company (Disney) even if it means selling Hungama TV, the leading children's channel in India, to Disney. UTV was a large media company in India and had diversified interests, including TV content, movies, animation and new media content. Although UTV had opened ...Starting at €8.20
-
TerraPower
Sahlman, William A.; Nanda, Ramana; Lassiter, Joseph B.; McQuade, JamesCase HBS-813108-EEntrepreneurshipJohn Gilleland, CEO of TerraPower, returned to his office after a lengthy meeting with potential investors. It was October 2012, and TerraPower was in the process of raising a $200M Series C round to finance the ongoing development of its next-generation nuclear reactor. Though early in the fundraising process, Gilleland noted that this most recent conversation was similar to conversations with other interested cleantech growth equity investors. ...Starting at €8.20
-
Getit
Nanda, RamanaCase HBS-813178-EEntrepreneurshipSidharth Gupta, CEO of Getit Infomediary Ltd, had just received a term sheet from Helion Venture Partners (Helion), one of India's independent venture capital firms, offering to invest Rs 200 million in return for an equity stake in the company. His dream of transforming Getit from a regional print company into a digital company with broad geographical reach was within grasp. However, Gupta had to act fast; Helion's term sheet would expire in a f...Starting at €8.20
-
Switz Foods Pvt. Ltd.: Competing against Its Own Creation
Atanu Adhikari; Seema LallCase IVEY-9B20A030-EMarketing, StrategyIn mid-2019, the managing director of Switz Foods Pvt. Ltd. (SFPL), which owned the Mio Amore bakery brand, faced the dilemma of how to tackle its competition. Under a franchise agreement from 1989–2014, the company had manufactured and sold cakes and other food products in Eastern India under the Monginis brand name. Due to the managing director’s innovative and emotion-centric market positioning, Monginis quickly became the number one bakery br...Starting at €8.20
-
Wow! Momo: The Making of India’s Quick-Service Restaurant Giant
Atanu Adhikari; Seema LallCase IVEY-9B20A046-EEntrepreneurship, Marketing, StrategyWow! Momo Foods Private Limited (Wow! Momo), a quick-service restaurant (QSR) chain, was a Kolkata-based start-up that sold a variety of momos, a Tibetan food. The restaurant’s specialty was a pan-fried variety of momos prepared to suit the Indian palate.Starting at €8.20
-
Oasys Water: Balancing Strategic Partnerships & Financing Decisions
Nanda, Ramana; Sahlman, William A.; Misra, SidCase HBS-815076-EEntrepreneurshipOasys Water had developed a proprietary water treatment technology based on an innovative forward osmosis process that could remove dissolved solids from water more effectively and efficiently than existing technologies. As Oasys looked to scale, it was exploring partnerships with various incumbent firms-the most serious were with a set of international oil and gas production companies (IOCs); a global oil and gas (O&G) services provider called N...Starting at €8.20
-
Multi-Stage Financing of High-Potential Ventures
Nanda, RamanaCase HBS-815112-EEntrepreneurshipSuntech, a Chinese manufacturer of photovoltaic cells and solar panels, is the third largest solar company in the world. About 90 percent of its sales have been in Europe-especially Germany and Spain. But with its new "pluto" technology, and with new governmental subsidies in China, Japan and the USA, Suntech is shifting its focus-first to the USA, and then to China and Japan. And it has recently moved down-stream in the USA, into systems integra...Starting at €8.20