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AKB48: Going Global (A)
Alcacer, Juan; Sasamoto, Kotaro; Chayakul, Tee; Yamazaki, MayukaCase HBS-717445-EStrategyAfter a remarkable success in Japan, the producer of the Japanese female singing group AKB48 evaluates market opportunities overseas for his artistic creation. This case introduces the business model behind the AKB48 concept and allows students to identify what geographic market - China, Indonesia, Taiwan, The Philippines, Thailand or South Korea - is more suitable for AKB48's first move overseas. During the discussion, students also identify the...Starting at €8.20
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Vodafone in Japan (C)
Alcacer, Juan; Furey, Mary; Yamazaki, MayukaCase HBS-711470-EStrategyAn update to Vodafone cases A and B, describing Softbank's acquisition of Vodafone and its performance in Japan.Starting at €5.74
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Intel: Strategic Decisions in Locating a New Assembly and Test Plant (A)
Alcacer, Juan; Herman, KerryCase HBS-713406-EService and Operations ManagementIn mid-2005, Intel is examining its options for where to locate its next assembly and test plant. On its short list of potential sites includes locations in China, India, Thailand, and Vietnam. Each country has its own unique benefits and risks related to infrastructure, governance, education, business culture, intellectual property protection, labor markets, experience working with Western firms, and tax breaks and other incentives. Intel's Gene...Starting at €8.20
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Vodafone Japan (A), (B) and (C) , Teaching Note
Alcacer, JuanTeaching Note HBS-713444-EService and Operations ManagementThe series of three cases is used in Harvard Business School's (HBS) elective course "Competing Globally" as the second case in the first module (Why?: Strategies to create value globally) (See "Competing Globally: Course Note for Instructors", HBS 713-422). The module identifies three general strategies that create value through global operations: deploying, developing, and deepening. The Vodafone Japan cases illustrate the second strategy type:...Starting at €0.00
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The Rise and Fall of Nokia
Alcacer, Juan; Khanna, Tarun; Snively, ChristineCase HBS-714428-EStrategyIn 2013, Nokia sold its Device and Services business to Microsoft for 5.4 billion. For decades Nokia had led the telecommunications (telecom) industry in handsets and networking. By the late 2000s, however, Nokia's position as market leader in mobile devices was threatened by competition from new lower-cost Asian manufacturers. Apple's 2007 release of its iPhone established an entire new category-the smartphone-immediately popular with users. ...Starting at €8.20
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TAV Airports Holding (A)
Alcacer, Juan; Cekin, EselCase HBS-715449-EStrategyThis case explores the strategic options available to TAV Airports Holding, a Turkish firm, after it withdraws from a bid to build Istanbul's newest airport. The new airport would eventually replace Istanbul Atat rk Airport, where TAV makes 43% of its current revenue, and losing it will leave the company without a presence in its nation's largest city. TAV weighs four options: continue expanding internationally to the U.S. and other distant mark...Starting at €8.20
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The Rise and Fall of Nokia (Abridged)
Alcacer, Juan; Khanna, TarunCase HBS-721414-EStrategyIn 2013, Nokia sold its Device and Services business to Microsoft for 5.4 billion. For decades Nokia had led the telecommunications (telecom) industry in handsets and networking. By the late 2000s, however, Nokia's position as market leader in mobile devices was threatened by competition from new lower-cost Asian manufacturers. Apple's 2007 release of its iPhone established an entire new category-the smartphone-immediately popular with users. ...Starting at €8.20
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Vodafone in Japan (B)
Alcacer, Juan; Furey, Mary; Yamazaki, MayukaCase HBS-711469-EStrategyBy 2005, Vodafone Group was losing its footing in the sophisticated Japanese telecom market. What were they doing wrong? Should they cut their losses and leave Japan, or could they learn from mistakes and turn things around?Starting at €5.74
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AKB48: Going Global (B)
Alcacer, Juan; Yamazaki, MayukaCase HBS-717446-EStrategyAfter a remarkable success in Japan, the producer of the Japanese female singing group AKB48 evaluates market opportunities overseas for his artistic creation. This case introduces the business model behind the AKB48 concept and allows students to identify what geographic market - China, Indonesia, Taiwan, The Philippines, Thailand or South Korea - is more suitable for AKB48's first move overseas. During the discussion, students also identify the...Starting at €5.74
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The Munich Oktoberfest: From Local Tradition to Global Capitalism
Alcacer, Juan; Bettinger, Christian; Philippi, AndreasCase HBS-714439-EStrategyOktoberfest, an annual festival held in Munich (Germany) for more than 200 years, has grown in recent decades into a hugely popular event that attracts 7 million visitors annually, a large proportion of which are foreign. In fact, Oktoberfest's global appeal is so strong that hundreds of copycat Oktoberfest events exist in cities as diverse as Cincinnati (U.S.), Bangalore (India), Beijing (China), and Blumenau (Brazil). The case provides informat...Starting at €8.20