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Dalian Xinhe Leather Clothing: Strategic Transformation in Response to COVID-19
Haifen Lin; Sun Zhou; Xiangtong LiuCase IVEY-9B21M017-EStrategyFounded in 2000, Dalian Xinhe Leather Clothing Co. Ltd. (Dalian Xinhe) mainly produced men’s and women’s leather clothing; it had become the largest leather garment manufacturer in northeast China. At the beginning of 2020, in response to the COVID-19 pandemic, Dalian Xinhe began to produce medical protective clothing, which brought the company through the business challenges created by the pandemic and earned it wide recognition from the governm...Starting at €8.20
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Esquel Group: Building a Sustainable Partnership with Cotton Farmers in Xinjiang (A) (Spanish Version)
Sebenius, James K.; Qian, Cheng (Jason)Case HBS-916S02StrategyEsquel Group, fabricante de camisas de calidad que conduce, intentó negociar asociaciones a largo plazo con los agricultores a menudo explotadas en Xinjiang (China occidental) para adquirir una variedad de algodón superior. Tratando de conseguir una gran cantidad de algodón especialidad de una manera ética y socialmente responsable, Esquel emprendió una importante iniciativa de 2002 para negociar contratos de creación de valor entre sí, los gobie...Starting at €8.20
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GoldenHome: The Dilemma of High-End Strategic Positioning
Haifen Lin; Xiangtong LiuCase IVEY-W33849-EDecision AnalysisSince its establishment in 1999, Xiamen Golden Home Co., Ltd. (GoldenHome) had adopted a high-end strategic positioning for its professionally produced kitchen cabinets. The company had first established a high-end brand image by differentiating its service and providing consumers with the ultimate full-process shopping experience. It had then consolidated a high-end perception of its products in the minds of its target customers by continuously ...Starting at €8.20
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Leasun:Digital Transformation of a Traditional Canned Food Company
Haifen Lin; Xiangtong LiuCase IVEY-W25048-ELeadership and People Management, StrategyFounded in 1996, Dalian Leasun Food Co., Ltd. had become one of the largest canned food manufacturers in northeast China by 2020. In 2016, it began a digital transformation, adopting digital technologies such as data mining and cloud computing. The companStarting at €8.20
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Wyoff and China - LuQuan: Negotiating a Joint Venture (A)
Sebenius, James K.; Qian, Cheng (Jason)Case HBS-908046-EStrategyThrough stalled joint venture talks between Pennsylvania-based Wyoff Corp. and Jina-based China-LuQuan, strategic and cross-cultural negotiation challenges are explored both from American and Chinese perspectives. Wyoff, a leading US chemical company has been seeking ways to secure the company's foothold in China's emerging market since the late 90s. When approached by China-LuQuan in 2000, a major Chinese state-owned chemical producer for a join...Starting at €8.20
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Esquel Group: Building a Sustainable Partnership with Cotton Farmers in Xinjiang (B) (Spanish Version)
Sebenius, James K.; Qian, Cheng (Jason)Case HBS-916S03StrategyDetalles y evalúa los resultados de la iniciativa de Esquel 2002 para negociar asociaciones a largo plazo con los agricultores a menudo explotadas en Xinjiang (China occidental) para adquirir una variedad de algodón superior.Starting at €5.74
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Esquel Group: Building a Sustainable Partnership with Cotton Farmers in Xinjiang (B)
Sebenius, James K.; Qian, Cheng (Jason)Case HBS-911032-EDetails and evaluates results in Esquel's 2002 initiative to negotiate long-term partnerships with often-exploited farmers in Xinjiang (western China) to procure a superior cotton variety.Starting at €5.74
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Wyoff and China - LuQuan: Negotiating a Joint Venture (A) (Spanish Version)
Sebenius, James K.; Qian, Cheng (Jason)Case HBS-910S17StrategyA través de las estancadas negociaciones de joint venture entre sede en Pennsylvania Wyoff Corp. y basada en Jina China y Luquan, retos estratégicos y transculturales de negociación se exploran tanto desde las perspectivas estadounidense y chino. Wyoff, una empresa líder en EE.UU. química ha estado buscando maneras de asegurar punto de apoyo de la compañía en los mercados emergentes de China desde finales de los años 90. Cuando se acercó por Chin...Starting at €8.20
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Wyoff and China-LuQuan: Negotiating a Joint Venture (B)
Sebenius, James K.; Qian, Cheng (Jason)Case HBS-909014-EThrough stalled joint venture talks between Pennsylvania-based Wyoff Corp. and Jinan-based China-LuQuan, strategic and cross-cultural negotiation challenges are explored both from American and Chinese perspectives. Wyoff, a leading US chemical company, has been seeking ways to secure the company's foothold in China's emerging market since the late 90s. When approached by China-LuQuan in 2000, a major Chinese state-owned chemical producer, for a j...Starting at €5.74
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Esquel Group: Building a Sustainable Partnership with Cotton Farmers in Xinjiang (A)
Sebenius, James K.; Qian, Cheng (Jason)Case HBS-911031-EEsquel Group, leading manufacturer of quality shirts, sought to negotiate long-term partnerships with often-exploited farmers in Xinjiang (western China) to procure a superior cotton variety. Seeking to secure a large supply of specialty cotton in an ethical and socially responsible fashion, Esquel undertook a major 2002 initiative to negotiate value-creating contracts among itself, local Xinjiang municipal governments, and cotton farmers. Aware ...Starting at €8.20