Stanford Graduate School of Business (USA)
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Etsy: Keeping it Real by Keeping Taxes Low
de, Simone, L; Hoopes, J; Lester, R; Melvin, SCase SGSB-A227-EAccounting and ControlEtsy was an online craft bazaar founded in 2005 in a loft in Brooklyn, New York. The company was known for its emphasis on social responsibility, transparency, authenticity, and its somewhat nontraditional approach to business. In January 2015, Etsy converted its Irish subsidiary to an unlimited liability company, a move it described as implementation of an “updated global corporate structure.” In a subsequent U.S. Securities and Exchange Commis...Starting at €8.20
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Weddington Way
Ellis, J; Randolph, JCase SGSB-E455-EEntrepreneurshipThe case profiles the protagonist, Ilana Stern, founder of Weddington Way—a wedding-related e-commerce site—during the company’s early formation stage. The case begins with an introduction of Stern’s professional background and a portrayal of Stern’s summer between her first and second years at business school, during which the idea and vision for Weddington Way took shape. The case then follows Stern as she digs deeper into the viability of th...Starting at €8.20