HBSP (USA)
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Dhamani Jewels: Becoming a Global Luxury Brand
Applegate, Lynda M.; Mazzanti, LisaCase HBS-815087-EMarketingDhamani started as a loose gemstone dealer in 1969 in Jaipur, India. By the 2000s, it was headquartered in Dubai, United Arab Emirates and had expanded into diamonds and retail. The family business was now in its second generation of leadership and aimed to become a top global jewelry brand within the next 10 years. The family had been successful throughout its various inflection points in the past-had it positioned itself well to soon begin comp...Starting at €8.20
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Diageo and Mey Icki: Turkish Delight or Turkish Hangover, Teaching Note
Roscini, Dante; Yucaoglu, GamzeTeaching Note HBS-717020-EEconomicsTeaching Note for case 717005.Starting at €0.00
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Diageo and Mey Icki: Turkish Delight or Turkish Hangover
Roscini, Dante; Yucaoglu, GamzeCase HBS-717005-EEconomicsIn September 2013, two years after its $2.1 billion acquisition of Mey Icki Sanayi ve Ticaret AS (Mey Icki), the principal spirits company in Turkey specializing in the local beverage raki, Diageo, the world's leading premium drinks company, was concerned about new legislation approved by the Turkish parliament prohibiting marketing and restricting the places and times at which alcoholic beverages could be sold. Diageo's Mey Icki investment in 20...Starting at €8.20