HBSP (USA)
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Opium and Entrepreneurship in the Nineteenth Century, Teaching Plan
Jones, Geoffrey G.; Giacomin, ValeriaTeaching Note HBS-818063-EEconomicsTeaching plan for case 805010.Starting at €0.00
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Olivia Lum: Wanting to Save the World
Jones, Geoffrey G.; Alamsyah, EssieCase HBS-316178-EThis case considers the entrepreneurial career of Olivia Lum, who founded the Singaporean water company Hyflux in 1989. An orphan born in Malaysia, Lum provides a rare case of an entrepreneurial success in a country whose economic success has primarily rested on state-owned and foreign firms. The case describes the formidable challenges she initially faced, her subsequent breakthrough in China, and the subsequent growth as a global water treatmen...Starting at €8.20
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Zhang Xin and the Emergence of Chinese Philanthropy
Jones, Geoffrey G.; Yang, AmandaCase HBS-317045-EThis case examines the recent emergence of Chinese business philanthropy through the case of the SOHO China Foundation established by real estate wife and husband moguls Zhang Zin and Pan Shiyi. After exploring how they became billionaires through investing in the booming China real estate market in the 1990s, the case discusses their decision to found the Foundation in the context of the belated emergence of philanthropy in China, and the contin...Starting at €8.20
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Yataro Iwasaki: Founding Mitsubishi (A)
Jones, Geoffrey G.; Egawa, Masako; Yamazaki, MayukaCase HBS-808158-EEntrepreneurshipConsiders the entrepreneurial career of the founder of Mitsubishi, Yataro Iwasaki, who built a large shipping company against the opposition of powerful Western incumbents. Although sometimes supported by the Japanese government, and often times opposed, the case identifies Iwasaki's entrepreneurial talent and organization-building skills as key drivers of success. This case provides a vehicle for examining the entrepreneurial factors behind Japa...Starting at €8.20
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Yataro Iwasaki: Founding Mitsubishi (B)
Jones, Geoffrey G.; Egawa, Masako; Yamazaki, MayukaCase HBS-809038-EEntrepreneurshipThis brief (B) case documents the fate of Mitsubishi and the shipping company NYK after the death of Yataro Iwasaki in 1885. The case supplements case 808-158, "Yataro Iwaski: Founding Mitsubishi (A)."Starting at €5.74
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Yataro Iwasaki: Founding Mitsubishi (B) (Spanish Version)
Jones, Geoffrey G.; Egawa, Masako; Yamazaki, MayukaCase HBS-811S06EntrepreneurshipEste breve (B) los documentos del caso el destino de Mitsubishi y la compañía naviera NYK después de la muerte de Yataro Iwasaki en 1885. El caso de los suplementos de casos 808-158, "Yataro Iwaski: Fundador Mitsubishi (A)."Starting at €5.74
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TATCHA: Marketing the Beauty Secrets of Japanese Geisha
Jones, Geoffrey G.; Tong, VeronicaCase HBS-313149-EEntrepreneurshipCase considers the creation and early growth of California-based TATCHA, a Japanese-themed luxury beauty brand. It explores how Vicky Tsai developed the concept, assembled financial and management resources,and launched the first product of Japanese blotting paper in 2009 using a grassroots marketing campaign. Identifying a 200-year old book employed by Japanese geisha, Tsai started to diversify her product line into skin and other cosmetic produ...Starting at €8.20
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Jurlique: Globalizing Beauty from Nature and Science
Jones, Geoffrey G.; Spadafora, AndrewCase HBS-314087-EConsiders the marketing and strategic challenges faced by natural beauty brands using the case of Australian-based Jurlique, which was acquired by Pola of Japan in 2011. The case opens two years later in July 2013 when Sam McKay, the chief executive officer, on a visit to Pola's head office in Tokyo, heard news of critical comments about the company and animal testing in a Facebook post from a group in South Australia, where the brand had been fo...Starting at €8.20
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Yataro Iwasaki: Founding Mitsubishi, Teaching Plan
Jones, Geoffrey G.; Burch, JessicaTeaching Note HBS-316083-EEntrepreneurshipTeaching plan for cases 808158 and 809038.Starting at €0.00