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- Case
Butterfly Edufields: Different Shades of Capacity
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19D003-EPublished: Mar 7, 2019Reviewed: Mar 7, 2019Format: PDFPages: 10Language: English - Case
Nilgai Foods: Positioning Packaged Coconut Water in India
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A011-EPublished: Mar 22, 2019Reviewed: Mar 22, 2019Format: PDFPages: 8Language: English - Case
Educomp: Shaping Education in the New Millennium
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13M073-EPublished: Jul 31, 2013Reviewed: Aug 1, 2013Format: PDFPages: 18Language: English - Case
Mahindra Rise: A Brand Architecture Decision
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14A077-EPublished: Feb 20, 2015Reviewed: Mar 19, 2015Format: PDFPages: 13Language: English - Case
Bajaj RE60: The Branding Challenge of Disruptive Innovation
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A014-EPublished: May 13, 2016Reviewed: May 13, 2016Format: PDFPages: 17Language: English - Case
Rain Industries Limited: Responding to Global Supply Chain Shifts
Collection: Ivey Business School (Canada)Ref.: IVEY-W25341-EPublished: Jan 10, 2020Reviewed: Oct 12, 2020Format: PDFPages: 11Language: English - Case
Dilli Haat: Reviving Lost Glory
Collection: Ivey Business School (Canada)Ref.: IVEY-9B17M100-EPublished: Jul 10, 2017Reviewed: Jul 10, 2017Format: PDFPages: 13Language: English - Case
Charagh Din: Dressing the Elite
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18M038-EPublished: Mar 9, 2018Reviewed: Mar 9, 2018Format: PDFPages: 11Language: English - Case
Café Coffee Day: Brand Transformation through Repositioning
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A034-EPublished: Aug 19, 2016Reviewed: Aug 19, 2016Format: PDFPages: 16Language: English - Case
Serum Institute of India: Delivering COVID-19 Vaccines
Collection: Ivey Business School (Canada)Ref.: IVEY-W27136-EPublished: Apr 22, 2022Format: PDFPages: 15Language: English