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Arçelik Grows in Advanced and Emerging Economies
Saul Estrin; Klaus MeyerCase IVEY-9B15M021-EStrategyArçelik, a member of the Turkish Koç Group, had grown from a leading manufacturer of household appliances (also known as ‘white goods’) in Europe’s largest emerging economy to a substantive international player. Yet the company faced new challenges in strengthening its positions in advanced economies, exploiting its competitive advantages across a wider range of emerging economies and in raising the profitability of its international operations. ...Starting at €8.20
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Financing Anghami's Growth
Nanda, Ramana; Kuzucu, ErenCase HBS-819033-EEntrepreneurshipIn December 2012, less than two years into the founding of their music-streaming platform Anghami, cofounders Elie Habib and Eddy Maroun found themselves evaluating an unorthodox term sheet. Habib and Maroun needed to make a decision vis- -vis the proposal put forth by the MBC Group, the region's largest media network. The offer was a media-for-equity deal, which would provide Anghami with advertising towards the media giant's millions of viewer...Starting at €8.20