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Medical Equipment Inc. in Saudi Arabia
Joerg Dietz; Ankur Grover; Laura GuerreroCase IVEY-9B07C042-ELeadership and People Management, Marketing, StrategyA recently hired U.S.-trained sales account manager at Medical Equipment Inc. (Medical Equipment) returned to his office after meeting with the head of the cardiology department at a specialist hospital and research center in Jeddah, Saudi Arabia. He had worked very hard to secure his first sale of US$725,000 for healthcare equipment, but was disheartened when the head of cardiology told him that the hospital's purchasing director intended to giv...Starting at €8.20
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Financing Anghami's Growth
Nanda, Ramana; Kuzucu, ErenCase HBS-819033-EEntrepreneurshipIn December 2012, less than two years into the founding of their music-streaming platform Anghami, cofounders Elie Habib and Eddy Maroun found themselves evaluating an unorthodox term sheet. Habib and Maroun needed to make a decision vis- -vis the proposal put forth by the MBC Group, the region's largest media network. The offer was a media-for-equity deal, which would provide Anghami with advertising towards the media giant's millions of viewer...Starting at €8.20