HBSP (USA)
-
IKEA in Saudi Arabia (B)
Ramanna, Karthik; Lenhardt, Jerome; Homsy, MarcCase HBS-116016-EAccounting and ControlSupplement to case 116015. A Swedish newspaper reveals that IKEA has erased all images of women from its catalog for Saudi Arabia. The article sparks criticism of IKEA from the Swedish government and its customers in the West. Critics content that IKEA is not living up to its own commitments to gender equality. Some threaten a boycott. IKEA must respond. Reissuing the catalog with women included risks running afoul of Saudi censors who can impose...Starting at €5.74
-
IKEA in Saudi Arabia (A), (B), (C), Teaching Note
Ramanna, KarthikTeaching Note HBS-116062-ETeaching note for cases 116015, 116016, and 116017.Starting at €0.00
-
Clothing, Customer Service, and Company Culture (Spanish version)
Frei, Frances X.; Ely, Robin J.; Winig, LauraCase HBS-612S15On July 17, 2009, Zappos.com, a privately-held online retailer of shoes, clothing, and other soft-line retail categories, learned that Amazon.com, a $19 billion multinational online retailer, had won its Board of Directors' approval to offer to merge the two companies. Amazon had been courting Zappos since 2005, hoping a merger would enable Amazon to expand and strengthen its market share in soft-line retail categories. While Amazon's interest in...Starting at €8.20
-
IKEA in Saudi Arabia (A)
Ramanna, Karthik; Lenhardt, Jerome; Homsy, MarcCase HBS-116015-EStrategyA Swedish newspaper reveals that IKEA has erased all images of women from its catalog for Saudi Arabia. The article sparks criticism of IKEA from the Swedish government and its customers in the West. Critics contend that IKEA is not living up to its own cStarting at €8.20
-
IKEA in Saudi Arabia (C)
Ramanna, Karthik; Lenhardt, Jerome; Homsy, MarcCase HBS-116017-EAccounting and ControlSupplement to case 116015. A Swedish newspaper reveals that IKEA has erased all images of women from its catalog for Saudi Arabia. The article sparks criticism of IKEA from the Swedish government and its customers in the West. Critics content that IKEA is not living up to its own commitments to gender equality. Some threaten a boycott. IKEA must respond. Reissuing the catalog with women included risks running afoul of Saudi censors who can impose...Starting at €5.74