HBSP (USA)
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A Perfect Fit? (Brief Case) (Spanish version)
Quelch, John A.; Girardi, PatriciaCase HBS-411S07MarketingClassic Knitwear manufactures and distributes casual apparel, either unbranded or under a private-label brand name. Partly because Classic has no brand recognition with consumers, gross margins are low. To improve margins, the company considers partnering via a licensing agreement with Guardian, a manufacturer of insect repellent that has developed superior repellent technology for clothing. Unlike Classic Knitwear, Guardian is a well-known and w...Starting at €8.20
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Calveta Dining Services, Inc.: A Recipe for Growth, Teaching Note
Heskett, James L.; Girardi, PatriciaTeaching Note HBS-4262-ETeaching Note for #4261.Starting at €0.00
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A Recipe for Growth? (Spanish version)
Heskett, James L.; Girardi, PatriciaCase HBS-415S06Strategydouble revenues within five years while maintaining the humanistic and emphatically pro-employee company culture. Should he expand beyond the SLF market? Can he continue to maintain the quality level for which Calveta is renowned? Can he contend successfully with organizational and communications challenges?Starting at €8.20
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Classic Knitwear and Guardian: A Perfect Fit, Teaching Note
Quelch, John A.; Girardi, PatriciaTeaching Note HBS-4218-EMarketingTeaching Note for 4217.Starting at €0.00