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Amancio Ortega: un emprendedor
Marín Ximénez, José Nicolás; Cifuentes, Martha Sofía; Hernández Velásquez, SantiagoCase INCAE-31162MarketingDe forma resumida, este caso presenta el éxito que Amancio Ortega logró gracias a su obra en Inditex (Zara), el modelo de negocios que desarrollo en la industria textil y las características humanas que han hecho de Amancio Ortega un gran hombre y un gran emprendedor.Starting at €8.20
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Verne Global: Building a Green Data Center in Iceland
Steenburgh, Thomas; Okike, NnamdiCase HBS-509063-EMarketingVerne Global, a pioneering startup created to build the first large-scale data center in Iceland, faces critical challenges regarding its green strategy. Verne Co-Founder Isaac Kato is tasked with evaluating how the company can most successfully market and sell the green components of its service offering. Using only renewable energy in its data center facility, Verne can drastically reduce customers' carbon emissions, enabling customers to meet ...Starting at €8.20