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Wingreens Farms: Sustainable Growth
Rajeev Kumra; Anjali Malik; Smitha GirijaCase IVEY-9B17A068-EEntrepreneurship, Marketing, StrategyIn 2016, the managing director of Wingreens Farms, a social enterprise based in India, was considering the company’s future. Wingreens Farms partnered with rural Indian farmers living in poverty to produce and sell homemade processed foods, including salsas, dipping sauces, hummus, garlic butter, breads, teas, organic fresh pickled sprouts, microgreens, and wheatgrass. This small company had a unique, sustainable, and profitable business model wi...Starting at €8.20