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Six Ways Marketing Can Change the World
Collection: IESE (España)Ref.: ART-1540-EPublished: Sep 1, 2009Format: PDFPages: 8Language: English - Case
Coca Cola Spain: Branding 2.0
Collection: IESE (España)Ref.: M-1269-EPublished: Feb 16, 2012Format: PDFPages: 29Language: English - Case
Suchard: "Made of Your Dreams"
Collection: IESE (España)Ref.: M-1312-EPublished: Mar 10, 2014Format: PDFPages: 26Language: English - Case
Coca Cola España: Branding 2.0
Collection: IESE (España)Ref.: M-1269Published: Jan 31, 2012Format: PDFPages: 30Language: Spanish - Case
Vodafone España y su plan de grandes cuentas (A)
Collection: IESE (España)Ref.: M-1191Published: Mar 26, 2007Reviewed: Apr 1, 2007Format: PDFPages: 26Language: Spanish - Case
Barman: The Amazon Opportunity
Collection: IESE (España)Ref.: M-1383-EPublished: Oct 19, 2021Format: PDFPages: 20Language: English - Technical Note
El comportamiento del comprador en Internet
Collection: IESE (España)Ref.: MN-338Published: Oct 1, 2002Format: PDFPages: 11Language: Spanish - Case
CIBA-GEIGY Pharmaceuticals: Pharma International (Spanish version)
Collection: HBSP (USA)Ref.: HBS-519S11Published: Jul 28, 1989Reviewed: Dec 14, 1990Format: PDFPages: 15Language: Spanish - Case
Global Branding and Advertising (Spanish version)
Collection: HBSP (USA)Ref.: HBS-503S51Published: Oct 11, 1995Reviewed: Jan 15, 1998Format: PDFPages: 15Language: Spanish - Case
Maison Bouygues (Spanish Version)
Collection: HBSP (USA)Ref.: HBS-503S77Published: Jan 6, 1992Reviewed: Mar 10, 1993Format: PDFPages: 24Language: Spanish