Stanford Graduate School of Business (USA)
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San Leon Energy: Hydraulic Fracturing in Poland
Rice, C; Zagart, A; Myers, ACase SGSB-IB101-EThis case explores how to manage the political risks of using a controversial energy extraction technology in the European Union. San Leon Energy, an Irish energy firm, was committed to developing large unconventional shale gas reserves in Poland. To reach these reserves, San Leon needed to use a technique called hydraulic fracturing (“fracking”). Pioneered in the United States during the early 2000s, fracking involved pumping a mixture of water...Starting at €8.20
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Qihoo 360: A Subversive Tiger in the Internet Jungle
Harikesh Nair, Sheila MelvinCase SGSB-M355-EMarketingQihoo 360 Technology Company was a leading Internet platform company in China, the number one provider of Internet and mobile security products as measured by user base. The company entered China’s fiercely competitive Internet market relatively late and adopted the “freemium” model as the basis of its business. “In the beginning,” said Qihoo founder Zhou Hongyi, “Forget how to make money – focus on how to create a valuable service for every cons...Starting at €8.20