Default Category
-
Supply Chain Collaboration at JD.com
Yinan Qi; Paul W. Beamish; Xin Li; Ke GongCase IVEY-9B21D009-EService and Operations Management, StrategyAt the November 2019 Open Day conference, the vice-president of JD.com shared his understanding of the role that supplier collaboration played in an uncertain environment. Through 15 years of fast growth, JD.com had become the largest business-to-consumer platform in China with more than 30,000 suppliers. Using a boundless retail strategy, JD.com had to build a seamless channel from supplier to customer, which required a close look at how to coll...Starting at €8.20
-
Huo's Group: A Professional Manager in a Family Firm in China
Ting Wang; Paul W. Beamish; Zhou Liman; Luo JingjingCase IVEY-9B14C009-EEntrepreneurship, Leadership and People Management, StrategyIn February 2012, a human resources appointment attracted wide attention from China's domestic lubricating oil industry. The iconic general manager of Shell Tongyi (Beijing) Petroleum Chemical Co., Ltd. officially took the position as the chief executive officer (CEO) of Huo's Group, thus returning to work for his former boss, the founder of the former Tongyi Lubricating Oil. Before the merger between Tongyi and Shell in 2006, the private entrepr...Starting at €8.20
-
Chinese Fireworks Industry
Paul W. BeamishCase IVEY-9B11M006-EStrategyThe Chinese fireworks industry thrived after China adopted the open-door policy in the late 1970s, and grew to make up 90 per cent of the world’s fireworks export sales. However, starting in the mid-1990s, safety concerns led governments both in China and abroad to set up stricter regulations. At the same time, there was rapid growth in the number of small family-run fireworks workshops, whose relentless price-cutting drove down profit margins. S...Starting at €8.20
-
Yunnan Baiyao: Traditional Medicine Meets Product/Market Diversification
Paul W. Beamish; George PengCase IVEY-9B06M088-EEntrepreneurship, StrategyIn 2003, 3M initiated contact with Yunnan Baiyao Group Co., Ltd. to discuss potential cooperation opportunities in the area of transdermal pharmaceutical products. Yunnan Baiyao (YB), was a household brand in China for its unique traditional herbal medicines. In recent years, the company had been engaged in a series of corporate reforms and product/market diversification strategies to respond to the change in the Chinese pharmaceutical industry a...Starting at €8.20
-
VariCut's Strategic Choice
Dezhi Chen; Youping Chen; Paul W. BeamishCase IVEY-9B15M116-EEntrepreneurship, StrategyIn March 2015, the managing director of VariCut Electronics Component Company in Shanghai, China, was contemplating whether the company should shift its business focus from label printing to label printers. Because of fierce competition and a slowdown in the company’s 12-year-old label manufacturing business, the company was finding its competitive advantage hard to sustain. In contrast, the company’s emerging business of producing label printers...Starting at €8.20
-
Aspop's Recruitment Predicament
Xiaokang Zhao; Paul W. BeamishCase IVEY-9B17C043-EEntrepreneurship, Leadership and People Management, StrategyIn early 2013, the founder of Shandong Aspop Clothing Apparel Group Co. Ltd. faced the annual “post-holiday recruitment dilemma.” His challenge was typical of the growth challenges that many labour-intensive original equipment manufacturer clothing enterprises in China encountered. Facing rising domestic labour costs, a change in attitudes among workers, the gradual shift of labour preferences from manufacturing industries to service industries, ...Starting at €8.20
-
Tianlong Company and the Toxic Capsule Scandal
Lili Dong; Paul W. BeamishCase IVEY-9B12M103-EStrategyThis case presents the perspective of a Chinese company, Zhejiang Tianlong Capsule Co. Ltd. (Tianlong), and its experiences with the negative impact of an industry scandal. On April 15, 2012, China Central Television disclosed that several capsule producers in Ru’ao had illegally used industrial-grade gelatin to produce medical capsules. The capsules were found to contain excessive chromium, a heavy metal harmful to human health.Tianlong was not ...Starting at €8.20
-
Western Regions Gas Pipeline Company: The Joint Ventures
Xiuqin Wang; Paul W. BeamishCase IVEY-9B18M124-EStrategyIn August 2015, the general manager of Western Regions Gas Pipeline Company was gazing at a natural gas pipeline map in his Beijing office. The multinational natural gas pipeline (MNGP) would deliver natural gas from the Republic of Timur to China through the Republic of Frespirit. The construction of the pipeline was at the planning stage. To construct and operate the MNGP, Western Regions Gas Pipeline Company was legally required to set up a jo...Starting at €8.20
-
Sunton Manufacturing in Cambodia: Exit or Remain? (Spanish version)
Zhangfeng Fei; Paul W. BeamishCase IVEY-W28242Entrepreneurship, StrategyIn January 2017, the founder of Sunton Manufacturing in Wuxi, Jiangsu Province, China, boarded a flight to Cambodia. He had to tackle the performance issue of the company’s garment manufacturing joint venture (JV) there—after two years in operation, it had run out of cash. After meeting with his JV partner, he concluded that the existing JV in Sihanoukville was beyond repair. He now needed to decide whether to exit Cambodia or to remain there, al...Starting at €8.20
-
The Qingdao International Beer Festival’s Pandemic Predicament
Su Liu; Paul W. BeamishCase IVEY-9B21M030-EStrategyIn mid-2020, the organizer of the Qingdao International Beer Festival (QIBF) faced a predicament. The QIBF was an annual festival held every August in Qingdao, China; however, due to the COVID-19 pandemic, the organizer had initially abandoned the idea of holding the QIBF in 2020. By the end of March 2020, the spread of the pandemic in China had been basically contained. The organizer then decided to restart the event preparations. However, on Ju...Starting at €8.20