HBSP (USA)
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Hilti Fleet Management (B): Towards a New Business Model (Spanish Version)
Casadesus-Masanell, Ramon; Gassmann, Oliver; Sauer, RomanCase HBS-719S19StrategyLos tacleadas (B) de casos el proceso de implementación y la escala de gestión de flotas en los últimos años. Por último, el caso explora los desafíos actuales que enfrenta el IMC.Starting at €5.74
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HNA Group: Global Excellence with Chinese Characteristics, Teaching Note
Kirby, William C.; Eby, Joycelyn W.Teaching Note HBS-316157-EThis teaching note is designed to support the teaching of HBS case number 316013, "HNA Group: Global Excellence with Chinese Characteristics."Starting at €0.00
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Uber in China: Driving in the Gray Zone, Teaching Note
Kirby, William C.; Eby, Joycelyn W.Teaching Note HBS-316158-ETeaching note for case 316135.Starting at €0.00
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Augustine Heard & Co.: Building a Family Business in the China Trade (B)
Kirby, William C.; Eby, Joycelyn W.Case HBS-316186-EIn 1861, the Heard brothers faced a decision: should they continue their family firm's business model that had made them a successful commission house in China, or was it time to make fundamental adjustments to their work? This case reveals that the brothers decided to maintain the status quo, primarily because of a lack of decision-making mechanism amongst the brothers. The firm rapidly went downhill, before declaring bankruptcy in 1875.Starting at €5.74
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Luckin Coffee (B): Revelations of Fraud
Casadesus-Masanell, Ramon; Elterman, KarenCase HBS-721371-EStrategyThis case describes revelations of fraud at Luckin Coffee, beginning with an anonymous report in January 2020 and continuing with the company's admission in April 2020 that it had inflated its revenues by 2.2 billion RMB ($310 million), almost half its reported revenue, in the last three quarters of 2019. It was later found that Luckin had arranged false transactions at many of its stores, and that it had sold tens of millions of cups of coffee (...Starting at €5.74
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HNA Group: Global Excellence with Chinese Characteristics
Kirby, William C.; McFarlan, F. Warren; Eby, Joycelyn W.Case HBS-316013-EKnowledge and CommunicationBy 2015, the HNA Group had grown from its roots as Hainan Airlines, a small airline founded in 1993 into a global conglomerate that ranked #464 in the Global 500. Much of this success it had achieved by cross-industry expansion within China, but since 2008, it had increasingly looked to expand globally. The HNA Group in general and Hainan Airlines in particular were recognized for their quality of service within China. However, this high reputati...Starting at €8.20
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From Preparatory Academy to National Flagship: The Evolution of Tsinghua University
Kirby, William C.; Eby, Joycelyn W.Case HBS-316141-ETsinghua University is one of the most prominent universities in China, and, increasingly, in the world. Its evolution to this position reflects the major developments in Chinese history--outward looking internationalism in the 1920s and 1930s, creative survival in the 1940s, Sovietization in the 1950s and 1960s, chaos in the 1970s, rebuilding in the 1980s, and, since the 1990s, a laser focus on becoming one of the best higher education instituti...Starting at €8.20
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Augustine Heard & Co.: Building a Family Business in the China Trade (A)
Kirby, William C.; Eby, Joycelyn W.; Ji, John S.Case HBS-316185-EAugustine Heard Sr. founded Augustine Heard & Company, a commission house focused on trade between China and the United States, in 1840. He welcomed his four nephews into the family business as it expanded in the increasingly complex economic and political environment of 19th century China. By 1861, the business had been flourishing for many years, but the context for foreign trade in China was changing. The four nephews, all having been made par...Starting at €8.20
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Turning a Successful Business Model on Its Head (Spanish version)
Casadesus-Masanell, Ramon; Gassmann, Oliver; Sauer, RomanCase HBS-719S15Strategy"Hilti developed many very innovative and successful products over the years, but they paled in comparison with the fleet management business model, which was the most important innovation in Hilti's history." All told, Hilti, which had about 22,000 employees and made about 4.5 billion Swiss Francs (or $4.589 billion USD) in sales in 2015, managed 1.5 million tools under fleet management contracts in 40 countries, resulting in a contract value o...Starting at €8.20
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University of Hong Kong: Bridging East and West
Kirby, William C.; Eby, Joycelyn W.Case HBS-316068-EIn the early 20th century, the University of Hong Kong (HKU) was established in order to serve as a bridge between Mainland China and the British Empire. As an elite institution in the 21st century, HKU continued in its role as a bridge, connecting Mainland China, Hong Kong, and the world, but in a very different global context. President Peter Mathieson believed that HKU still had an important role to play, but knew that HKU needed to adapt to C...Starting at €8.20