HBSP (USA)
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Yahoo! in China (A)
Sucher, Sandra J.; Baer, DanielCase HBS-609051-EKnowledge and CommunicationIn 2007 Jerry Yang, CEO of Yahoo!, was lambasted by U.S. Representative Tom Lantos, chairman of the U.S. House Committee on Foreign Affairs, for Yahoo's role in the arrest and imprisonment of Chinese journalist and democracy advocate Shi Tao. The case describes the actions that Yahoo! had taken to grow its business in China, its handling of a government request for the identity of a Yahoo! user, and subsequent actions by the firm to respond to ne...Starting at €8.20
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Ctrip: Scientifically Managing Travel Services, Teaching Note
Garvin, David A.Teaching Note HBS-313018-ETeaching Note for 312092.Starting at €0.00
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Scientifically Managing Travel Services (Spanish version)
Garvin, David A.; Dai, Nancy HuaCase HBS-318S17StrategyCtrip is a $437 million Chinese on-line travel services company with a scientific, data driven approach to management. The case explores Ctrip's founding and early growth, its expansion into multiple market segments including hotel reservations, air ticketing, leisure travel, and corporate travel, and the sources of its competitive advantage. The firm's culture, organization and call center operations are described in detail, as are its decision-...Starting at €8.20
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Yahoo! in China (A) and (B), Teaching Note
Sucher, Sandra J.; Baer, DanielTeaching Note HBS-610067-ETeaching Note for 609051 and 609073.Starting at €0.00
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Yahoo! in China (B)
Sucher, Sandra J.; Baer, DanielCase HBS-609073-EDescribes the actions that Jerry Yang took to manage the aftermath of the Shi Tao incident following the 2007 Congressional hearing.Starting at €5.74