HBSP (USA)
- Case
On Your Bike! Using Marketing Mix to Drive Successful Bicycle Sharing Programs in Europe
Collection: HBSP (USA)Ref.: HBS-KS1119-EPublished: Feb 4, 2015Format: PDFPages: 32Language: English - Case
The Eli Lilly MDR-TB Partnership: Creating Private and Public Value
Collection: HBSP (USA)Ref.: HBS-HKS239-EPublished: Oct 5, 2007Format: PDFPages: 28Language: English - Teaching Note
The Eli Lilly MDR-TB Partnership: Creating Private and Public Value: Teaching Note
Collection: HBSP (USA)Ref.: HBS-HKS567-EPublished: May 8, 2008Format: PDFPages: 5Language: English