HBSP (USA)
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República Popular de China: ¿capitalista, socialista o ambas?
Núñez, Juan CarlosCase IPADE-EE 13 C 01EconomicsLa situación económica de China a inicios de 2013 ha creado retos sin precedente que están estimulando la decisión de modificar las estructuras económicas del pasado comunista (1949-1979), pasando por las reformas de Deng Xiaoping, las reformas de la década de 1990, cómo vislumbraron el nuevo milenio, hasta la continuidad de las reformas en el 2005-2012. Como resultado de esta situación se ha originado un modelo económico muy particular, al que h...Starting at €8.20
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Merck Sharp & Dohme Argentina, Inc. (A)
Paine, Lynn Sharp; Hogan, Harold F., Jr.Case HBS-398033-EKnowledge and CommunicationDescribes the efforts of the new managing director of Merck's subsidiary for Argentina, Uruguay, and Paraguay to transform the organization and its culture. Focuses on a critical decision: whether to offer the son of a high-ranking official in the governmStarting at €8.20
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Worldwide Niche Marketing (Spanish version)
Moriarty, Rowland T., Jr.; McQuade, KristaCase HBS-504S18MarketingDeals with the issue of niche marketing in a worldwide market. Barco Projection Systems makes video, data, and graphics projectors for the industrial market. They have traditionally been the performance leader. In August 1989, Sony Corp. introduced a higher performance graphics projector at a considerably lower price than Barco's existing projector. As a result, Barco is faced with being preempted in their fastest growing segment by a competitor ...Starting at €8.20
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Strategies That Fit Emerging Markets (Spanish version)
Khanna, Tarun; Palepu, Krishna G.; Sinha, JayantArticle HBS-R0506CEconomicsThey lack specialized intermediaries, regulatory systems, and contract-enforcing methods. These gaps have made it difficult for multinationals to succeed in developing nations; thus, many companies have resisted investing there. That may be a mistake. If Western companies don't come up with good strategies for engaging with emerging markets, they are unlikely to remain competitive. Many firms choose their markets and strategies for the wrong rea...Starting at €8.20
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Regional Strategies for Global Leadership (Spanish version)
Ghemawat, PankajArticle HBS-R0512FStrategyhome base, portfolio, hub, platform, and mandate. Some companies adopt the strategies in sequence, but the most nimble switch from one to another and combine approaches as their markets and businesses evolve. At Toyota, for example, exports from the home base continue to be substantial even as the company builds up an international manufacturing presence. And as Toyota achieves economies of scale and scope with a strong network of hubs, the comp...Starting at €8.20
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We Googled You (HBR Case Study and Commentary) (Spanish version)
Coutu, DianeArticle HBS-R0706ALeadership and People Managementcase study-only, reprint R0706X, and commentary-only, R0706Z.Starting at €8.20
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China + India: el poder combinado
Khanna, TarunArticle HBS-R0712DEconomicsChina e India están enterrando el hacha de guerra después de poco más de cuatro décadas de hostilidad. Algunas compañías de ambos países se han apresurado a obtener ventajas competitivas mediante la visualización de los dos como simbiótica. Si las corporaciones occidentales no pueden hacer lo mismo, van a perder su ventaja competitiva - y no sólo en China e India, sino a nivel mundial. El problema es que la mayoría de las empresas y consultores s...Starting at €8.20
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How Local Companies Keep Multinationals at Bay (Spanish version)
Bhattacharya, Arindam K.; Michael, David C.Article HBS-R0803FStrategyThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. A substantial number of local companies in emerging markets have managed to hold their own--or better--in the face of competition from global Goliaths. Bhattacharya and Michael of the Boston Consulting Group show how these domestic Davids have achieved that impress...Starting at €8.20
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Be a Better Leader, Have a Richer Life (Spanish version)
Friedman, Stewart D.Article HBS-R0804HLeadership and People ManagementThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Work fills most executives' lives to the brim, leaving insufficient time for their families, their communities, and themselves. But Wharton professor Friedman suggests that, rather than view the problem as a set of trade-offs, executives use their leadership talen...Starting at €8.20
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Tomorrow's Global Giants? Not the Usual Suspects (Spanish version)
Ghemawat, Pankaj; Hout, ThomasArticle HBS-R0811EStrategyThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Multinational corporations from developed and developing economies alike are aggressively expanding their global presence, particularly in emerging markets. Industry traits largely determine the winners - but that needn't always be the case, say Ghemawat, of IESE B...Starting at €8.20