HBSP (USA)
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Can You Say What Your Strategy Is? (Spanish version)
Collis, David J.; Rukstad, Michael G.Article HBS-R0804EStrategyCan you summarize your company's strategy in 35 words or less? Would your colleagues express it the same way? Very few executives can honestly say yes to these simple questions. The thing is, companies with a clear, concise strategy statement - one that employees can easily internalize and use as a guiding light - often turn out to be industry stars. In this article, Harvard Business School's Collis and Rukstad provide a practical guide for craft...Starting at €8.20
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Competing on Resources (Spanish version)
Collis, David J.; Montgomery, Cynthia A.Article HBS-R0807NStrategyHow do you create and sustain a profitable strategy? Many approaches have focused managers' attention inward, urging them to build a unique set of corporate resources and capabilities. In practice, however, identifying and developing core competence too often becomes a feel-good exercise that no one fails. Collis and Montgomery, of Harvard Business School, explain how a company's resources drive its performance in a dynamic competitive environmen...Starting at €8.20
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IED en China
Huang, YashengCase HBS-706S22EconomicsChina es uno de los destinos de inversión populares en el mundo. A lo largo de gran parte de la década de 1990, China representó el 50% de la inversión extranjera directa (IED) de entrar en los países en desarrollo, y entre 1994 y 1997, China fue el segundo mayor receptor de IED en el mundo, después de Estados Unidos. Los recientes acuerdos entre China y Estados Unidos y la Unión Europea sobre la adhesión de China a la Organización Mundial del Co...Starting at €8.20