HBSP (USA)
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Shanzai! MediaTek and the
Shih, Willy; Chien, Chen-Fu; Wang, Jyun-ChengCase HBS-610081-EThe term "White Box" is often used to describe products without a brand name. Such products are assembled from standardized parts, and they became a very popular category of desktop PCs. Hsinchu, Taiwan based MediaTek is a fabless semiconductor company that unleashed a white box market in mobile phone handsets by offering an innovative "complete solution" for 2.5G and 2.7G handset manufacturers, dramatically lowering the barriers to entry into th...Starting at €8.20
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OpenIDEO
Lakhani, Karim R.; Fayard, Anne-Laure; Levina, Natalia; Pokrywa, Stephanie HealyCase HBS-612066-EEntrepreneurship, Innovation and Change, StrategyThe case describes OpenIDEO, an online offshoot of IDEO, one of the world's leading product design firms. OpenIDEO leverages IDEO's innovative design process and an online community to create solutions for social issues. Emphasis is placed on comparing the IDEO and OpenlDEO processes using real-world project examples. For IDEO this includes the redesign of Air New Zealand's long haul flights. For OpenIDEO this includes increasing bone marrow dono...Starting at €8.20
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OpenIDEO, Teaching Note
Lakhani, Karim R.; Fayard, Anne-Laure; Levina, Natalia; Friar, GretaTeaching Note HBS-615055-EEntrepreneurship, Innovation and Change, StrategyTeaching note for case 612066.Starting at €0.00